Records your screen as you click through a task and turns it into a narrated how-to video.
Video & Audio
Loom
Records your screen and camera in one click, with AI titles, summaries and chapters.
4.2our rating
FreemiumFrom $18/user/mo
Quick take
- Click record, talk through your screen, stop, and a shareable link is already copied. Nothing is quicker for a screen explainer.
- Free covers 25 videos of up to five minutes each. Enough to try, not enough for daily use.
- Business is $18 per user a month; Loom AI (summaries, chapters, filler-word removal) needs Business + AI at $24. Yearly billing cuts both by about 17%.
- Prices have climbed under Atlassian, and every workspace member now needs a paid seat.
What is Loom?
Loom records your screen, your camera or both, and gives you a link the moment you stop. The viewer watches in the browser with no download, can comment with timestamps, and you can see who watched. With Loom AI, each video gets an automatic title, summary, chapters and a list of tasks, filler words and silences are cut out, and it can turn a recording into a written document or a bug report. Atlassian owns it, so it ties in closely with Jira and Confluence.
Pick it for quick explanations that would otherwise be a meeting or a long email: walking a client through a proposal, showing staff how to do a task, giving feedback on a design or sending a personalised sales video. For polished training videos with step-by-step guides, Guidde or Descript go further. For recording podcasts or interviews with guests, use Riverside.
The catch: the free plan caps you at 25 videos of five minutes each, which a busy person uses up in a couple of weeks. Prices have risen since the Atlassian takeover, the free viewer seats were removed, and the AI features cost extra on top of the Business plan.
Who's using it, and who it's for
- Sales teams
- Consultants
- Customer success
- Product teams
- Managers
Teams, consultants and salespeople who explain things on screen and want to send a video instead of booking a call.
Key features
One-click recording
Record screen, camera or both from the desktop app, browser extension or phone, with an instant share link.
AI titles, summaries and chapters
Loom AI writes the title, a summary and chapters so viewers can jump to the part they need.
Clean-up
Removes filler words and silences automatically, plus trim and stitch tools.
Turn video into docs
Converts a recording into a written guide, message or bug ticket.
Viewer insights
See who watched, how far they got, and collect timestamped comments and reactions.
Meeting notes
Business + AI can record meetings and produce notes and recaps.
How we rate it
4.2 / 5
Our rating
From using the tool ourselves. The average of the five scores.
- Ease of use
- 5.0
- Features
- 4.0
- Output quality
- 4.0
- Value for money
- 3.5
- Speed & reliability
- 4.5
How quickly someone non-technical gets value from it.
How completely it covers its own job, and how well the pieces fit together.
How good the results are before you fix them.
What you get for the price, including the free plan.
How fast it is and how often it falls over.
Loom pricing
Starter
Free
Occasional recordings and trying it out.
- 25 videos per person
- Up to 5 minutes per recording
- 720p quality
Business
$18/user/mo, or about $15 billed yearly
Teams who record often but don't need AI extras.
- Unlimited videos and recording length
- Up to 4K, custom branding
- Trim, stitch and viewer insights
- Our pick
Business + AI
$24/user/mo, or about $20 billed yearly
Teams who send lots of videos and want them skimmable.
- Auto titles, summaries, chapters and tasks
- Filler word and silence removal
- AI workflows that turn videos into docs
- Meeting notes and recaps
Enterprise
Custom
Large companies with IT and security needs.
- SSO and SCIM user management
- Salesforce integration
- Uptime SLA and dedicated support
Which plan should you pick?
Try Starter first. If people on your team record most days, Business + AI on yearly billing is worth it for the summaries and clean-up; plain Business is fine if you just need unlimited length.
Prices in USD unless noted, checked 22 October 2026. Vendors change plans often, so confirm on their site before you buy.
Best use cases
Ways Loom can slot into your week.
- 1
Walk a client through a proposal
Record a five-minute tour of the proposal or report, so the client can watch when it suits them and reply with questions.
- 2
Train new staff
Record how you do a task once, let Loom AI add chapters, and keep a library new starters can search.
- 3
Personal sales outreach
Send a short video looking at the prospect's website instead of another cold email, and see when they watch it.
- 4
Replace a status meeting
Post a weekly update video in Slack, with the AI summary for anyone who won't watch it.
How it fits your tech stack
Pros and cons
Pros
- The quickest way to record and share a screen video
- Viewers need no account or download
- AI summaries and chapters make videos easy to skim
- Works everywhere: Mac, Windows, Chrome, iPhone and Android
- Embeds cleanly in Slack, Notion and Jira
Cons
- Free plan limits run out quickly for regular users
- Price increases and the loss of free viewer seats since Atlassian bought it
- AI features are a separate, pricier tier
- Some users report failed uploads, lag and audio sync problems
Loom alternatives
The closest alternatives to Loom in the library, best rated first.
ElevenLabs
4.6
Best for video voiceovers
Compare with Loom
TurboScribe
4.4
Best for interview and research transcripts
Compare with LoomBest for rescuing poorly recorded interviews
Compare with LoomBest for brand films and product videos
Compare with Loom
Why it made the list
It is the standard tool for quick screen-recorded explanations, and its AI summaries make those videos skimmable.
Loom FAQ
How much does Loom cost?
There's a free plan, and paid plans start at $18/user/mo. Prices checked 22 October 2026 against Loom's pricing page.
Is Loom free?
Yes, Loom has a free option. Try Starter first. If people on your team record most days, Business + AI on yearly billing is worth it for the summaries and clean-up; plain Business is fine if you just need unlimited length.
What is Loom best for?
Loom is best for async updates instead of meetings, walking clients through work and staff training and how-tos. Teams, consultants and salespeople who explain things on screen and want to send a video instead of booking a call.
What are the best Loom alternatives?
The closest alternatives are ElevenLabs, TurboScribe, Adobe Podcast and DaVinci Resolve. ElevenLabs is best for video voiceovers.
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