Klaviyo
Marketing & Ads
Email and SMS for online stores, with AI that writes, segments and predicts.
A free CRM with AI agents that handle leads, support and content for you.
HubSpot is a customer database (a CRM) with marketing, sales and support tools built on top. Its AI layer, called Breeze, includes agents that qualify leads, answer customer questions, draft blog posts and clean up your contact records.
Start with the free CRM to track contacts, deals and emails in one place. As you grow, add the marketing or sales hub and let the Breeze agents take over the repetitive work. HubSpot also publishes an official connection for Claude, so you can ask about your pipeline or update records from chat.
The free plan is excellent but the paid hubs add up fast, and the marketing automation is geared to B2B and services rather than online stores.
Service businesses, agencies and B2B teams that need contacts, deals and marketing in one system.
Why it made the list
The best-known free CRM, now with AI agents that are practical rather than decorative.
Marketing & Ads
Email and SMS for online stores, with AI that writes, segments and predicts.
Marketing & Ads
Turns a product shot and a few words into dozens of ready-to-run ad images.
Marketing & Ads
Makes talking-head video ads with AI actors, no filming or creators needed.
Marketing & Ads
Newsletter platform with AI writing help, built-in growth tools and ways to get paid.