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Particl

Tracks what competitors sell, what it costs and what is trending across ecommerce.

Paid
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What is it?

Particl is competitive intelligence for ecommerce brands. It pulls sales, pricing, inventory and customer sentiment from across tens of thousands of online stores and uses AI to normalise it all, so you can see which products and categories are growing, who is discounting and where there are gaps in the market.

Use it to spot a trend before it peaks, benchmark your range against competitors, check how fast a rival is selling through and find seasonal patterns in historical data. Brands like Skims and Mejuri use it for exactly this.

It is enterprise software with enterprise pricing, so it is a poor fit for a side project. The data is strongest for fashion, beauty and consumer products.

Who it's for

Ecommerce and retail teams that make buying, pricing and range decisions and want data instead of guesswork.

Best for

  • Spotting product and category trends
  • Competitor pricing and sell-through
  • Range gap analysis
  • Demand forecasting

Why it made the list

There is no comparable view of what is actually selling across ecommerce, and it answers questions a survey never could.

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