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Side-by-side comparison · Sales & Customer Support

Gong vs Hiver vs Salesforce Agentforce

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Best overall

Gong

4.0

Free to start

Hiver

3.9

From $25/user/mo

Salesforce Agentforce

3.3

From $500 per 100

Comparing 3 tools, the maximum.

At a glance

Gong4.0
Best overall

Pick it if: Sales leaders running a team of reps who want to coach from real calls and forecast deals more accurately.

Best valueEasiest to use

Pick it if: Small and mid-sized teams who answer customers or suppliers from a shared Gmail address and want structure without leaving Gmail.

Pick it if: Mid-size and larger businesses already on Salesforce that want AI agents handling customer questions and routine sales work.

Gong scores highest overall, but Hiver gives you more for your money. Which one is right comes down to what you value most.

Overview

AttributeGongHiverSalesforce Agentforce
In one lineRecords and analyses sales calls and emails to coach reps and forecast deals.Shared inbox and helpdesk that runs inside Gmail, with AI that drafts and answers replies.Salesforce's AI agents that answer customers and help sales reps inside Salesforce CRM.
Pricing modelPaidPaidPaid
Starting priceSee website$25/user/mo$500 per 100
Free plan No No Yes
Works with Claude Code Yes Yes Yes

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeGongHiverSalesforce Agentforce
Overall rating4.0Winner3.93.3
Ease of useHow quickly someone non-technical gets value from it.
4.0
4.5
2.5
FeaturesHow completely it covers its own job, and how well the pieces fit together.
5.0
4.0
4.5
Output qualityHow good the results are before you fix them.
4.5
3.5
3.5
Value for moneyWhat you get for the price, including the free plan.
2.5
4.0
2.5
Speed & reliabilityHow fast it is and how often it falls over.
4.0
3.5
3.5

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeGongHiverSalesforce Agentforce
Access & platform
Free plan No No Yes
Mobile app Yes Yes Yes
Desktop app–––
Browser extension Yes Yes–
API access Yes Yes Yes
Teams & business
Team workspace Yes Yes Yes
Enterprise plan or SSO Yes Yes Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files–– Yes
Understands images–––
Makes images No No No
Makes video No No No
Writes code– No–
Runs agents or automations Yes Yes Yes
Learns your brand or style–– Yes
Works in many languages Yes– Yes
Capabilities score8/ 177/ 1710/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeGongHiverSalesforce Agentforce
Plans

Platform fee

Custom (billed yearly)

Every Gong customer pays this, scaled to team size.

Growth

$25/user/mo billed yearly, or $35 monthly

Small teams running one or two shared inboxes.

Salesforce Foundations

Free

Existing Salesforce customers who want to try agents.

Per-user licenceOur pick

Custom per user (billed yearly)

Each rep or manager who records and reviews calls.

ProOur pick

$55/user/mo billed yearly, or $65 monthly

Support teams that need targets and connected tools.

Flex CreditsOur pick

$500 per 100,000 credits

Businesses paying per action an agent takes.

Add-ons (Engage, Forecast, Enable)

Custom

Teams that want outreach, forecasting or coaching in Gong too.

Elite

$85/user/mo billed yearly, or $95 monthly

Larger teams wanting AI quality checks and tighter security.

Conversations

$2 per conversation

Customer-facing agents where you want a simple per-chat price.

Agentforce add-ons

From $125/user/mo

Teams wanting AI help for every rep or agent seat.

Agentforce 1 editions

From $550/user/mo

Large Salesforce customers buying the full bundle.

Which plan to pickStart with the core licence for reps who run customer calls and add Forecast or Engage only once the team uses Gong daily. Push back on bundles and multi-year terms during negotiation.Growth is enough for a small team that just needs a tidy shared inbox with AI help. Choose Pro if you need response-time targets, CRM or Shopify data next to each email, or the API. Voice is an add-on at $30 per seat.Start with the free Foundations tier to prove one agent works, then move to Flex Credits so you pay only for what agents actually do. Per-user add-ons and Agentforce 1 editions are for large teams that have already proven the value.

Key features

AttributeGongHiverSalesforce Agentforce
Standout features
  • Call recording and transcripts
  • Deal insights
  • AI summaries and follow-ups
  • Coaching
  • Forecasting
  • Ask anything
  • Shared inbox in Gmail
  • AI agents
  • AI copilot
  • Collaboration
  • Hiver Omni
  • Ready-made agents
  • Agent builder
  • Works on your CRM data
  • Many channels
  • Hand-off to people
  • Testing and monitoring

Pros and cons

AttributeGongHiverSalesforce Agentforce
Pros
  • Very accurate call analysis and deal warnings
  • Easy for reps: it records and summarises with no extra work
  • Strong coaching tools for managers
  • Wide range of integrations with CRMs and dialers
  • Almost no training: the team keeps working in Gmail
  • AI agents and copilot included from the cheapest plan
  • Good for non-support teams like finance and HR
  • Cheaper than Zendesk or Intercom for small teams
  • 24/7 support on every plan
  • Works directly on your Salesforce records and permissions
  • Ready-made agents for common service and sales jobs
  • Runs across chat, email, Slack and Salesforce screens
  • Enterprise security and admin controls built in
Cons
  • Expensive, with a platform fee on top of per-user licences
  • No public pricing and pressure toward multi-year deals and bundles
  • Renewal price increases are a common complaint
  • Small teams often use only a fraction of the features they pay for
  • Gmail add-on can be slow, lose connection or log users out
  • Search and formatting are weaker than in a full helpdesk
  • Key integrations and the API only start on Pro
  • Seats sold in blocks, with a two-seat minimum
  • Confusing pricing that is hard to forecast and can climb quickly with usage
  • Setup usually needs a Salesforce admin or paid partner
  • Agents are only as good as your data and knowledge articles
  • Little reason to use it if you are not already on Salesforce

Who each one is for

AttributeGongHiverSalesforce Agentforce
Best for
  • Coaching reps from real call recordings
  • Spotting at-risk deals early
  • Sales forecasting and pipeline reviews
  • Learning why deals are won or lost
  • Running support@ or info@ as a team
  • Assigning and tracking customer emails
  • Finance and HR shared mailboxes
  • AI-drafted email replies
  • Teams that want to stay in Gmail
  • Salesforce customers adding AI to support
  • Answering common customer questions 24/7
  • Following up and qualifying inbound leads
  • Giving reps AI help inside Salesforce
You'll find it used by
  • Sales leaders
  • Account executives
  • Revenue operations
  • Customer success teams
  • Customer support teams
  • Finance and accounts teams
  • Operations teams
  • Logistics companies
  • Agencies
  • Customer service teams
  • Sales teams
  • Salesforce admins
  • Enterprises

Questions people ask

Which is better, Gong, Hiver or Salesforce Agentforce?

Gong scores highest overall in our ratings (Gong 4.0/5, Hiver 3.9/5 and Salesforce Agentforce 3.3/5). Gong is best for coaching reps from real call recordings and spotting at-risk deals early. Hiver is best for running support@ or info@ as a team and assigning and tracking customer emails. Salesforce Agentforce is best for salesforce customers adding AI to support and answering common customer questions 24/7.

Which is cheaper, Gong, Hiver or Salesforce Agentforce?

Gong: Pricing isn't published; check the vendor's site for a quote. Hiver: There's no free plan. Paid plans start at $25/user/mo. Salesforce Agentforce: There's a free plan, and paid plans start at $500 per 100.

Which is easier to use, Gong, Hiver or Salesforce Agentforce?

Hiver rates highest for ease of use in our scores. Small and mid-sized teams who answer customers or suppliers from a shared Gmail address and want structure without leaving Gmail.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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