Side-by-side comparison · Productivity & Notes

ClickUp Brain vs Fathom vs Granola

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

ClickUp Brain

3.1

From $9/user/mo on top of a paid ClickUp plan

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Fathom

4.2

From $20/mo

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Best overall

Granola

4.4

From $14/user/mo

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Comparing 3 tools, the maximum.

At a glance

ClickUp Brain3.1

Pick it if: Teams that already run their projects in ClickUp and want AI that knows their tasks and docs.

Fathom4.2

Best value

Pick it if: Sales and customer-facing teams who want every call recorded and summarised without paying per seat to start.

Granola4.4

Best overallEasiest to use

Pick it if: Founders, consultants and managers who sit in back-to-back calls and hate the awkward recording bot.

Granola scores highest overall, but Fathom gives you more for your money. Which one is right comes down to what you value most.

Overview

Attribute	ClickUp Brain	Fathom	Granola
In one line	ClickUp's built-in AI that answers questions, writes updates and runs agents on tasks.	Records your video calls and sends you a summary, action items and transcript.	Takes meeting notes from your computer's audio, so no bot ever joins the call.
Pricing model	Freemium	Freemium	Freemium
Starting price	$9/user/mo on top of a paid ClickUp plan	$20/mo	$14/user/mo
Free plan	Yes	Yes	Yes
Works with Claude Code	Yes	Yes	Yes

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

Attribute	ClickUp Brain	Fathom	Granola
Overall rating	3.1	4.2	4.4Winner
Ease of useHow quickly someone non-technical gets value from it.	3.0	4.5	5.0
FeaturesHow completely it covers its own job, and how well the pieces fit together.	4.0	4.5	4.5
Output qualityHow good the results are before you fix them.	3.5	3.5	4.5
Value for moneyWhat you get for the price, including the free plan.	2.5	4.5	4.0
Speed & reliabilityHow fast it is and how often it falls over.	2.5	4.0	4.0

Feature comparison

A tick means it does this today. A dash means we haven't checked.

Attribute	ClickUp Brain	Fathom	Granola
Access & platform
Free plan	Yes	Yes	Yes
Mobile app	Yes	–	Yes
Desktop app	Yes	Yes	Yes
Browser extension	Yes	–	No
API access	Yes	Yes	Yes
Teams & business
Team workspace	Yes	Yes	Yes
Enterprise plan or SSO	Yes	Yes	Yes
Connects to other apps	Yes	Yes	Yes
Open source or self-hosted	No	No	No
AI abilities
Works with your files	Yes	No	No
Understands images	Yes	No	No
Makes images	Yes	No	No
Makes video	No	No	No
Writes code	Yes	No	No
Runs agents or automations	Yes	No	No
Learns your brand or style	–	No	No
Works in many languages	Yes	Yes	Yes
Capabilities score	14/ 17	7/ 17	8/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

Attribute	ClickUp Brain	Fathom	Granola
Plans	Free Forever Free Trying Brain on a small workspace.	FreeOur pick Free Anyone who wants every call recorded without paying.	Basic Free Trying it, or anyone who only needs the last month of notes.
	Brain AI add-onOur pick $9/user/mo on top of a paid ClickUp plan Teams that mainly want AI chat and writing inside ClickUp.	Premium $20/mo, or $16/mo billed yearly One person who wants the fuller summaries every time.	BusinessOur pick $14/user/mo Anyone in regular client or sales calls.
	Business (new pricing) $25/user/mo, or $17/user/mo billed yearly Teams on ClickUp's new plan layout, with AI bundled in.	Team $19/user/mo, or $15/user/mo billed yearly Small teams sharing calls with each other.	Enterprise $35/user/mo Companies that need admin control over who records what.
	Everything AI add-on $28/user/mo on top of a paid ClickUp plan Heavy users of agents, notetaker and AI automations.	Business $34/user/mo, or $25/user/mo billed yearly Sales teams living in a CRM.
	Max $120/user/mo, or $100/user/mo billed yearly Power users who run agents all day.	Enterprise Custom Larger organisations needing SSO and rollout help.
Which plan to pick	Use the free trial credits first. If Brain earns its place, the $9 Brain AI add-on is the cheapest real step, but ClickUp may show you its new bundled plans instead, so screenshot your quote. Upgrades apply to the whole workspace, which gets expensive fast for large teams.	Most people should simply use Free; it covers more than the paid tiers of its rivals. Only move to Team or Business when several people need to search each other's calls or you want notes landing in HubSpot or Salesforce without lifting a finger.	Start on Basic and see how it fits your week. If you find yourself wanting a call from six weeks ago, that's your signal to move to Business. Enterprise is only for IT-managed rollouts.

Key features

Attribute	ClickUp Brain	Fathom	Granola
Standout features	Ask about your work Super Agents Writing and AI fields Choose your model AI Notetaker Connected search	Unlimited free recording Summaries and action items Clips and playlists Ask Fathom CRM sync Claude connection	Bot-free capture Notes built on yours Ask across meetings Templates Phone apps Claude connection

Pros and cons

Attribute	ClickUp Brain	Fathom	Granola
Pros	Knows your tasks, docs and chats, so answers are about your actual work Can create and update tasks, not just chat Super Agents handle routine admin on a schedule Choice of GPT, Claude and Gemini models	Unlimited free recordings and transcripts, no catch Video means you can replay and clip moments, not just read about them Summaries arrive almost instantly after the call CRM sync is the real thing for sales teams Official Claude connection	No bot in the call keeps clients and candidates relaxed Notes read like something you wrote, not a wall of transcript Quick to set up and almost nothing to learn Cross-meeting chat is genuinely useful for follow-ups Phone apps cover in-person meetings
Cons	AI pricing keeps changing, with credits and limits added mid-contract Pushy upsells, and AI often has to be bought for the whole workspace ClickUp itself is often slow, laggy or buggy Brain outages lasting days have been reported Only useful if your team already lives in ClickUp	A recording bot joins most calls and some clients find it off-putting Built for video calls; in-person meetings are not its strength The fuller AI summaries are capped unless you pay Pricing tiers are confusing, with Premium costing more than Team	No video recording or shareable clips The free plan locks notes older than 30 days No annual discount shown, so $14 a user adds up for a team Needs the desktop app running; it won't record from a phone call on your laptop if the app is closed

Who each one is for

Attribute	ClickUp Brain	Fathom	Granola
Best for	Status updates from your tasks Answering questions about projects Scheduled agents for routine admin Searching docs and connected apps	Recording sales and client calls Sharing call clips with the team Pushing notes into a CRM Free unlimited transcripts	Client and sales calls Interviews and one-on-ones Bot-free recording Asking questions across past meetings
You'll find it used by	Project managers Agencies Operations teams Marketing teams	Sales teams Customer success Agencies Coaches	Founders Consultants Managers Sales teams Recruiters

Questions people ask

Which is better, ClickUp Brain, Fathom or Granola?

Granola scores highest overall in our ratings (ClickUp Brain 3.1/5, Fathom 4.2/5 and Granola 4.4/5). ClickUp Brain is best for status updates from your tasks and answering questions about projects. Fathom is best for recording sales and client calls and sharing call clips with the team. Granola is best for client and sales calls and interviews and one-on-ones.

Which is cheaper, ClickUp Brain, Fathom or Granola?

ClickUp Brain: There's a free plan, and paid plans start at $9/user/mo on top of a paid ClickUp plan. Fathom: There's a free plan, and paid plans start at $20/mo. Granola: There's a free plan, and paid plans start at $14/user/mo.

Which is easier to use, ClickUp Brain, Fathom or Granola?

Granola rates highest for ease of use in our scores. Founders, consultants and managers who sit in back-to-back calls and hate the awkward recording bot.

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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ClickUp Brain vs Fathom vs Granola

At a glance

Overview

Rating breakdown

Feature comparison

Pricing

Key features

Pros and cons

Who each one is for

Questions people ask

Which is better, ClickUp Brain, Fathom or Granola?

Which is cheaper, ClickUp Brain, Fathom or Granola?

Which is easier to use, ClickUp Brain, Fathom or Granola?

How we compare

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