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Side-by-side comparison · Research & Search

ChatGPT Deep Research vs Gemini Deep Research vs Wokelo

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

ChatGPT Deep Research

3.8

From $8/mo

Best overall

Gemini Deep Research

4.0

From $4.99/mo

Wokelo

3.8

Free to start

Comparing 3 tools, the maximum.

At a glance

Pick it if: ChatGPT users who want a proper write-up on a question and are happy to wait a few minutes for it.

Best overallBest value

Pick it if: Anyone who needs a thorough written briefing on a topic and would rather edit than research.

Pick it if: Private equity, venture, investment banking, consulting and corporate development teams that research companies and markets every week.

Overview

AttributeChatGPT Deep ResearchGemini Deep ResearchWokelo
In one lineChatGPT's research mode, which browses for you and writes up a cited report.Google's agent that browses for minutes and writes a long, sourced report.AI research agents that write company, market and due diligence reports for dealmakers.
Pricing modelFreemiumFreemiumPaid
Starting price$8/mo$4.99/moSee website
Free plan Yes Yes No
Works with Claude Code No No Yes

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeChatGPT Deep ResearchGemini Deep ResearchWokelo
Overall rating3.84.0Winner3.8
Ease of useHow quickly someone non-technical gets value from it.
4.0
4.0
4.0
FeaturesHow completely it covers its own job, and how well the pieces fit together.
4.0
4.0
4.0
Output qualityHow good the results are before you fix them.
4.5
4.0
4.0
Value for moneyWhat you get for the price, including the free plan.
3.5
4.5
3.0
Speed & reliabilityHow fast it is and how often it falls over.
3.0
3.5
4.0

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeChatGPT Deep ResearchGemini Deep ResearchWokelo
Access & platform
Free plan Yes Yes No
Mobile app Yes Yes–
Desktop app Yes No–
Browser extension Yes Yes–
API access Yes Yes Yes
Teams & business
Team workspace Yes Yes Yes
Enterprise plan or SSO Yes Yes Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files Yes Yes Yes
Understands images Yes Yes–
Makes images Yes Yes No
Makes video Yes Yes No
Writes code Yes Yes No
Runs agents or automations Yes Yes Yes
Learns your brand or style Yes No–
Works in many languages Yes Yes–
Capabilities score16/ 1714/ 176/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeChatGPT Deep ResearchGemini Deep ResearchWokelo
Plans

Free

Free

Seeing what a report looks like.

Free

Free

The occasional big question.

EnterpriseOur pick

Custom

Investment, consulting and corporate strategy teams.

Go

$8/mo

Casual users who want more chat, not more research.

Google AI Plus

$4.99/mo

Light users who want a bit more headroom.

PlusOur pick

$20/mo

Anyone who wants deep research weekly.

Google AI ProOur pick

$19.99/mo

Anyone who runs a few reports a week or also uses NotebookLM.

Pro

From $100/mo

Heavy users who run research daily.

Google AI Ultra

From $99.99/mo

Power users who want the highest limits across all of Google AI.

Which plan to pickIf you have Plus already, you are set; its deep research allowance covers most people. Do not buy ChatGPT just for research unless you also want the rest of it, because Perplexity Pro costs less and is faster. Pro is only worth it if you run reports every day.Try the free plan first; it is enough to see the style of report you get. If you want it weekly, Google AI Pro is the pick because the Pro model writes better reports and the same subscription upgrades NotebookLM and Gemini in Gmail and Docs.There is only a sales-led contract. Ask for a trial on a live deal or project before you sign, and check which premium data sources are included at your price.

Key features

AttributeChatGPT Deep ResearchGemini Deep ResearchWokelo
Standout features
  • Clarifying questions
  • Long, cited reports
  • Runs in the background
  • Your own files and apps
  • Visual output
  • Agent mode
  • Editable research plan
  • Multi-page reports
  • Your own files
  • Audio Overview
  • Canvas
  • Everywhere Gemini is
  • Research reports
  • Premium data
  • Agent builder and marketplace
  • Slides and Q&A
  • API and MCP

Pros and cons

AttributeChatGPT Deep ResearchGemini Deep ResearchWokelo
Pros
  • Clarifying questions up front mean fewer wasted runs
  • Among the most complete and well-structured reports of the three
  • Runs in the background and notifies you when done
  • Can bring your own files and connected apps into the research
  • Exports to PDF with charts and tables
  • You can edit the plan before it runs, so fewer wasted reports
  • Reads more pages than Perplexity and lists every source
  • Can include your Gmail and Drive in the research
  • Free plan includes it, and Pro is good value for Workspace users
  • Audio Overviews and Canvas make the output easy to share
  • Cited reports that hold up better to checking than a general chatbot's
  • Premium private-market data built in
  • Builds PowerPoint slides from the research
  • Custom agents that follow your firm's process
  • Strong security and hosting options
Cons
  • Slowest of the three; 10 to 30 minutes is normal
  • Free and Go allowances are tiny and described only as limited
  • Reports run long and occasionally cite weak sources
  • Pro usage allowances have been cut for new subscribers
  • Reports are long and often repetitive; plan to edit
  • Can take ten minutes or more per run
  • Free limits are not published as a number, so you find them by hitting them
  • Quieter on citation quality than Perplexity; weak sources slip in
  • Expensive and sales-led, with no self-serve plan
  • Few independent reviews to judge it on
  • Thinner data on small private companies
  • Overkill for occasional market questions

Who each one is for

AttributeChatGPT Deep ResearchGemini Deep ResearchWokelo
Best for
  • Market and industry scans
  • Comparing products or suppliers
  • Background briefs on a new topic
  • Reading lots of sources at once
  • Industry and market reports
  • Supplier or vendor comparisons
  • Briefings for a meeting
  • Long-form background research
  • First-pass due diligence on a target
  • Industry and market landscapes
  • Screening and sourcing acquisition targets
  • Competitor and peer comparisons
  • Drafting investment memos and client decks
You'll find it used by
  • ChatGPT subscribers
  • Marketers
  • Founders
  • Analysts
  • Consultants
  • Marketers
  • Founders
  • Google Workspace users
  • Private equity firms
  • Venture capital firms
  • Investment banks
  • Management consultants
  • Corporate development teams

Questions people ask

Which is better, ChatGPT Deep Research, Gemini Deep Research or Wokelo?

Gemini Deep Research scores highest overall in our ratings (ChatGPT Deep Research 3.8/5, Gemini Deep Research 4.0/5 and Wokelo 3.8/5). ChatGPT Deep Research is best for market and industry scans and comparing products or suppliers. Gemini Deep Research is best for industry and market reports and supplier or vendor comparisons. Wokelo is best for first-pass due diligence on a target and industry and market landscapes.

Which is cheaper, ChatGPT Deep Research, Gemini Deep Research or Wokelo?

ChatGPT Deep Research: There's a free plan, and paid plans start at $8/mo. Gemini Deep Research: There's a free plan, and paid plans start at $4.99/mo. Wokelo: Pricing isn't published; check the vendor's site for a quote.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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