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Side-by-side comparison · Productivity & Notes

Box AI vs Fathom vs Granola

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Box AI

3.8

From From $5/user/mo

Fathom

4.2

From $20/mo

Best overall

Granola

4.4

From $14/user/mo

Comparing 3 tools, the maximum.

At a glance

Pick it if: Companies that already keep their contracts and documents in Box and want AI to work on them securely.

Best value

Pick it if: Sales and customer-facing teams who want every call recorded and summarised without paying per seat to start.

Best overallEasiest to use

Pick it if: Founders, consultants and managers who sit in back-to-back calls and hate the awkward recording bot.

Granola scores highest overall, but Fathom gives you more for your money. Which one is right comes down to what you value most.

Overview

AttributeBox AIFathomGranola
In one lineAsk questions of, summarise and pull data from your company's Box files.Records your video calls and sends you a summary, action items and transcript.Takes meeting notes from your computer's audio, so no bot ever joins the call.
Pricing modelPaidFreemiumFreemium
Starting priceFrom $5/user/mo$20/mo$14/user/mo
Free plan No Yes Yes
Works with Claude Code Yes Yes Yes

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeBox AIFathomGranola
Overall rating3.84.24.4Winner
Ease of useHow quickly someone non-technical gets value from it.
4.0
4.5
5.0
FeaturesHow completely it covers its own job, and how well the pieces fit together.
4.0
4.5
4.5
Output qualityHow good the results are before you fix them.
4.0
3.5
4.5
Value for moneyWhat you get for the price, including the free plan.
3.0
4.5
4.0
Speed & reliabilityHow fast it is and how often it falls over.
4.0
4.0
4.0

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeBox AIFathomGranola
Access & platform
Free plan No Yes Yes
Mobile app Yes– Yes
Desktop app Yes Yes Yes
Browser extension–– No
API access Yes Yes Yes
Teams & business
Team workspace Yes Yes Yes
Enterprise plan or SSO Yes Yes Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files Yes No No
Understands images Yes No No
Makes images No No No
Makes video No No No
Writes code– No No
Runs agents or automations Yes No No
Learns your brand or style– No No
Works in many languages Yes Yes Yes
Capabilities score10/ 177/ 178/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeBox AIFathomGranola
Plans

Business Starter

From $5/user/mo billed yearly

Small teams that just need file storage.

FreeOur pick

Free

Anyone who wants every call recorded without paying.

Basic

Free

Trying it, or anyone who only needs the last month of notes.

Business

See website

Teams wanting AI on one file at a time.

Premium

$20/mo, or $16/mo billed yearly

One person who wants the fuller summaries every time.

BusinessOur pick

$14/user/mo

Anyone in regular client or sales calls.

Enterprise

See website

Companies with compliance needs and light AI use.

Team

$19/user/mo, or $15/user/mo billed yearly

Small teams sharing calls with each other.

Enterprise

$35/user/mo

Companies that need admin control over who records what.

Enterprise PlusOur pick

Custom, billed yearly

Teams that want AI across many files.

Business

$34/user/mo, or $25/user/mo billed yearly

Sales teams living in a CRM.

Enterprise Advanced

Custom

Large companies building custom AI agents.

Enterprise

Custom

Larger organisations needing SSO and rollout help.

Which plan to pickIf you want Box AI to be genuinely useful, Enterprise Plus is where multi-file questions and Box Agent start. On Business you only get single-file questions and must buy AI units. Ask sales to estimate your AI unit use before signing.Most people should simply use Free; it covers more than the paid tiers of its rivals. Only move to Team or Business when several people need to search each other's calls or you want notes landing in HubSpot or Salesforce without lifting a finger.Start on Basic and see how it fits your week. If you find yourself wanting a call from six weeks ago, that's your signal to move to Business. Enterprise is only for IT-managed rollouts.

Key features

AttributeBox AIFathomGranola
Standout features
  • Ask a document
  • Multi-file and Hubs Q&A
  • Box Extract
  • Box Agent
  • AI Studio, API and MCP server
  • Unlimited free recording
  • Summaries and action items
  • Clips and playlists
  • Ask Fathom
  • CRM sync
  • Claude connection
  • Bot-free capture
  • Notes built on yours
  • Ask across meetings
  • Templates
  • Phone apps
  • Claude connection

Pros and cons

AttributeBox AIFathomGranola
Pros
  • AI works on files where they already sit, with existing permissions
  • Choice of OpenAI, Anthropic and Google models
  • Box Extract turns documents into structured data
  • Strong security and compliance for regulated industries
  • API and MCP server for developers
  • Unlimited free recordings and transcripts, no catch
  • Video means you can replay and clip moments, not just read about them
  • Summaries arrive almost instantly after the call
  • CRM sync is the real thing for sales teams
  • Official Claude connection
  • No bot in the call keeps clients and candidates relaxed
  • Notes read like something you wrote, not a wall of transcript
  • Quick to set up and almost nothing to learn
  • Cross-meeting chat is genuinely useful for follow-ups
  • Phone apps cover in-person meetings
Cons
  • Best AI features locked to Enterprise Plus and above
  • AI units are confusing, don't roll over and add cost
  • Most plan prices aren't published
  • No point buying it unless your files already live in Box
  • A recording bot joins most calls and some clients find it off-putting
  • Built for video calls; in-person meetings are not its strength
  • The fuller AI summaries are capped unless you pay
  • Pricing tiers are confusing, with Premium costing more than Team
  • No video recording or shareable clips
  • The free plan locks notes older than 30 days
  • No annual discount shown, so $14 a user adds up for a team
  • Needs the desktop app running; it won't record from a phone call on your laptop if the app is closed

Who each one is for

AttributeBox AIFathomGranola
Best for
  • Questions and summaries on long contracts
  • Pulling key fields out of contracts and invoices
  • Searching a collection of company documents
  • Regulated industries that need tight file security
  • Recording sales and client calls
  • Sharing call clips with the team
  • Pushing notes into a CRM
  • Free unlimited transcripts
  • Client and sales calls
  • Interviews and one-on-ones
  • Bot-free recording
  • Asking questions across past meetings
You'll find it used by
  • Legal teams
  • Finance teams
  • HR teams
  • Operations teams
  • Regulated businesses
  • Sales teams
  • Customer success
  • Agencies
  • Coaches
  • Founders
  • Consultants
  • Managers
  • Sales teams
  • Recruiters

Questions people ask

Which is better, Box AI, Fathom or Granola?

Granola scores highest overall in our ratings (Box AI 3.8/5, Fathom 4.2/5 and Granola 4.4/5). Box AI is best for questions and summaries on long contracts and pulling key fields out of contracts and invoices. Fathom is best for recording sales and client calls and sharing call clips with the team. Granola is best for client and sales calls and interviews and one-on-ones.

Which is cheaper, Box AI, Fathom or Granola?

Box AI: There's no free plan. Paid plans start at From $5/user/mo. Fathom: There's a free plan, and paid plans start at $20/mo. Granola: There's a free plan, and paid plans start at $14/user/mo.

Which is easier to use, Box AI, Fathom or Granola?

Granola rates highest for ease of use in our scores. Founders, consultants and managers who sit in back-to-back calls and hate the awkward recording bot.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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