Side-by-side comparison · Sales & Customer Support

Attio vs Decagon

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Best overall

Attio

4.1

From $35/seat/mo

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Decagon

3.9

Free to start

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At a glance

Attio4.1

Best overallBest valueEasiest to use

Pick it if: Startups, small teams and founders who want a CRM that keeps itself up to date and bends to how they work.

Decagon3.9

Pick it if: Large companies with big support teams that want AI to handle most customer chats, emails and calls.

Overview

Attribute	Attio	Decagon
In one line	CRM that fills itself in from your email and calendar, with AI agents that research leads.	AI agents that answer customer chats, emails and phone calls for large companies.
Pricing model	Freemium	Paid
Starting price	$35/seat/mo	See website
Free plan	Yes	No
Works with Claude Code	Yes	No

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

Attribute	Attio	Decagon
Overall rating	4.1Winner	3.9
Ease of useHow quickly someone non-technical gets value from it.	4.0	3.0
FeaturesHow completely it covers its own job, and how well the pieces fit together.	4.5	4.5
Output qualityHow good the results are before you fix them.	4.0	4.5
Value for moneyWhat you get for the price, including the free plan.	4.0	3.0
Speed & reliabilityHow fast it is and how often it falls over.	4.0	4.5

Feature comparison

A tick means it does this today. A dash means we haven't checked.

Attribute	Attio	Decagon
Access & platform
Free plan	Yes	No
Mobile app	Yes	No
Desktop app	–	No
Browser extension	Yes	No
API access	Yes	–
Teams & business
Team workspace	Yes	Yes
Enterprise plan or SSO	Yes	Yes
Connects to other apps	Yes	Yes
Open source or self-hosted	No	No
AI abilities
Works with your files	–	Yes
Understands images	–	–
Makes images	No	No
Makes video	No	No
Writes code	No	No
Runs agents or automations	Yes	Yes
Learns your brand or style	–	Yes
Works in many languages	–	Yes
Capabilities score	8/ 17	7/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

Attribute	Attio	Decagon
Plans	Free Free Founders and tiny teams getting started.	EnterpriseOur pick Custom Large companies with high support volume.
	Plus $35/seat/mo billed yearly, or $44 monthly Small teams that need private lists and more email.
	ProOur pick $79/seat/mo billed yearly, or $99 monthly Sales teams that call, sequence and report.
	Enterprise Custom, billed yearly Larger companies with security and admin needs.
Which plan to pick	Start free: it's good enough for a founder or a team of three to run their contacts and deals. Plus suits a small team that just needs more room. Go Pro once you want call recording, sequences or proper reporting, and use the 14-day Pro trial to check it's worth it.	There's only one way to buy it: book a demo and get a custom quote. It only makes sense once you handle tens of thousands of support conversations a month.

Key features

Attribute	Attio	Decagon
Standout features	Builds itself Ask Attio AI agents Shape it your way Workflows and sequences Call Intelligence	Chat, email and voice Agent Operating Procedures Real actions Testing and A/B tests Quality checks Customer insights

Pros and cons

Attribute	Attio	Decagon
Pros	Fills itself in from email and calendar, so it stays up to date A real free plan for up to 3 people Flexible enough to track deals, investors, partners or hiring Clean, quick interface that people actually like using Official Claude connector	Takes real actions in customer accounts, not only answers Support teams can change how the agent behaves without engineers Strong testing and quality tools before changes go live Handles chat, email and phone in one agent Big-name customers report high resolution rates
Cons	AI features run on credits, and heavy users need to buy more Call recording and sequences only on Pro The free and Plus plans cap how many emails you can send The flexibility means some setup thinking before it fits	Large companies only, with no public pricing, trial or self-serve plan Contracts are reported to start well above $100,000 a year Setup takes weeks and needs your systems connected Most performance figures come from Decagon and its customers

Who each one is for

Attribute	Attio	Decagon
Best for	A CRM that fills itself in from email and calendar Startups tracking customers, investors and partners in one place Researching and scoring leads with AI Teams that want to design their own CRM	Automating support at a large consumer brand AI agents that take real actions in customer accounts Answering phone calls with AI in many languages Support teams that want to change the AI without engineers
You'll find it used by	Startups Founders Sales teams Investors Agencies	Large consumer brands Fintech companies Travel companies Enterprise support teams

Questions people ask

Which is better, Attio or Decagon?

Attio scores highest overall in our ratings (Attio 4.1/5 and Decagon 3.9/5). Attio is best for A CRM that fills itself in from email and calendar and startups tracking customers, investors and partners in one place. Decagon is best for automating support at a large consumer brand and AI agents that take real actions in customer accounts.

Which is cheaper, Attio or Decagon?

Attio: There's a free plan, and paid plans start at $35/seat/mo. Decagon: Pricing isn't published; check the vendor's site for a quote.

Which is easier to use, Attio or Decagon?

Attio rates highest for ease of use in our scores. Startups, small teams and founders who want a CRM that keeps itself up to date and bends to how they work.

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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