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Side-by-side comparison · Website & App Builders

Durable vs Figma Make vs Framer

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Durable

4.0

From $25/mo

Figma Make

3.9

From $16/mo per Full seat

Best overall

Framer

4.1

From $10/mo

Comparing 3 tools, the maximum.

At a glance

Easiest to use

Pick it if: Sole traders and small local service businesses that want a website and simple customer tools live the same day.

Pick it if: Designers, product teams and founders who already design in Figma and want their designs to work like a real app.

Best overall

Pick it if: Founders, designers and marketers who want a great-looking marketing site without code.

Overview

AttributeDurableFigma MakeFramer
In one lineBuilds a small-business website in a minute, with a CRM, bookings and payments built in.Figma's AI builder that turns a prompt or your Figma design into a working app or site.Design a stylish marketing site on a canvas and publish it, with AI doing the grunt work.
Pricing modelFreemiumFreemiumFreemium
Starting price$25/mo$16/mo per Full seat$10/mo
Free plan Yes Yes Yes
Works with Claude Code No Yes No

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeDurableFigma MakeFramer
Overall rating4.03.94.1Winner
Ease of useHow quickly someone non-technical gets value from it.
5.0
4.0
4.0
FeaturesHow completely it covers its own job, and how well the pieces fit together.
3.5
4.0
4.0
Output qualityHow good the results are before you fix them.
3.0
4.0
4.5
Value for moneyWhat you get for the price, including the free plan.
4.0
4.0
4.0
Speed & reliabilityHow fast it is and how often it falls over.
4.5
3.5
4.0

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeDurableFigma MakeFramer
Access & platform
Free plan Yes Yes Yes
Mobile app Yes No No
Desktop app– Yes Yes
Browser extension– No No
API access– Yes Yes
Teams & business
Team workspace– Yes Yes
Enterprise plan or SSO– Yes Yes
Connects to other apps– Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files– Yes Yes
Understands images– Yes–
Makes images Yes Yes–
Makes video No No No
Writes code No Yes Yes
Runs agents or automations– Yes Yes
Learns your brand or style Yes Yes Yes
Works in many languages Yes Yes Yes
Capabilities score5/ 1713/ 1711/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeDurableFigma MakeFramer
Plans

Free

Free

Seeing what your site would look like.

Starter

Free

Trying Make on a small idea.

Free

Free

Learning the tool and building a draft.

LaunchOur pick

$25/mo, or about $22/mo billed yearly

Most small businesses going live.

ProfessionalOur pick

$16/mo per Full seat

Freelancers and small teams building with Make regularly.

BasicOur pick

$10/mo

A small business or portfolio site on your own domain.

Grow

$49/mo, or about $41/mo billed yearly

Busier businesses using the AI tools a lot.

Organization

$55/mo per Full seat, billed yearly

Larger companies with several design teams.

Pro

$30/mo

Growing sites with a real blog and more traffic.

Enterprise

$90/mo per Full seat, billed yearly

Big organisations with strict security needs.

Enterprise

Custom

Large companies and multi-site teams.

Which plan to pickBuild on Free to see if you like the result, then move to Launch to go live on your own domain. Grow is only worth it if you have lots of customers or use the AI marketing tools heavily.Try it free first, but expect to run out of credits quickly. If you design in Figma most days, a Professional Full seat is the one to get. Extra credits can be bought pay-as-you-go if a big project needs them.Basic is enough for most small business sites, and the free custom domain on a yearly plan makes it good value. Move to Pro when you pass 30 pages or want more than two CMS collections. Budget for extra editor seats at $20 a month if more than one person will design.

Key features

AttributeDurableFigma MakeFramer
Standout features
  • Instant website
  • Edit by chatting
  • CRM and bookings
  • Payments
  • Marketing helpers
  • Prompt or design to app
  • Chat and point edits
  • Publish to the web
  • Backend for data
  • Code view and GitHub
  • Connectors
  • Design canvas
  • AI agents
  • Animations and effects
  • Built-in CMS
  • Localisation
  • Hosting included

Pros and cons

AttributeDurableFigma MakeFramer
Pros
  • The fastest route from nothing to a live small-business website
  • No design or technical skill needed
  • CRM, bookings and payments included
  • Free plan to try before paying
  • Builds from your own Figma designs, so it matches your brand
  • Publish to the web with a custom domain
  • Backend for logins and data built in
  • Code is yours to edit, download or push to GitHub
  • No new tool to learn if your team already uses Figma
  • Best-looking sites for the least effort
  • Smooth animations and interactions without a developer
  • Hosting, CMS and a domain are all in one bill
  • AI agents handle copy, translation and page builds
  • Huge template library to start from
Cons
  • Sites look alike and follow a fixed single-page style
  • Limited design control compared with Wix or Framer
  • AI-written copy is generic until you rewrite it
  • CRM and booking tools are basic for growing teams
  • AI credits are shared with all of Figma's AI features and run out fast on the free plan
  • Better for prototypes and small sites than full products
  • GitHub push is one way and only to a repo Make creates
  • Users have reported failed code downloads and GitHub pushes this year
  • Extra editors at $20 a month each make team use pricey
  • The CMS is shallower than Webflow's for big content sites
  • No logins, user accounts or app features
  • Moving a site off Framer later is hard, there is no clean export

Who each one is for

AttributeDurableFigma MakeFramer
Best for
  • A website for a local service business in minutes
  • Online bookings from your site
  • Tracking leads and customers simply
  • AI-written website copy and blog posts
  • Turning a Figma design into a working prototype
  • Testing an app idea with real users
  • Publishing a simple website or landing page
  • Building small internal tools that match your brand
  • Startup marketing sites
  • Portfolios
  • Landing pages with animation
  • Sites that need a simple blog
You'll find it used by
  • Sole traders
  • Tradies
  • Consultants and coaches
  • Local service businesses
  • Designers
  • Product teams
  • Founders
  • Agencies
  • Marketers
  • Founders
  • Designers
  • Marketers
  • Agencies

Questions people ask

Which is better, Durable, Figma Make or Framer?

Framer scores highest overall in our ratings (Durable 4.0/5, Figma Make 3.9/5 and Framer 4.1/5). Durable is best for A website for a local service business in minutes and online bookings from your site. Figma Make is best for turning a Figma design into a working prototype and testing an app idea with real users. Framer is best for startup marketing sites and portfolios.

Which is cheaper, Durable, Figma Make or Framer?

Durable: There's a free plan, and paid plans start at $25/mo. Figma Make: There's a free plan, and paid plans start at $16/mo per Full seat. Framer: There's a free plan, and paid plans start at $10/mo.

Which is easier to use, Durable, Figma Make or Framer?

Durable rates highest for ease of use in our scores. Sole traders and small local service businesses that want a website and simple customer tools live the same day.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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