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Side-by-side comparison · Sales & Customer Support

Chatbase vs Gong vs Intercom

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Chatbase

3.7

From $32/mo

Gong

4.0

Free to start

Best overall

Intercom

4.2

From $0.99 per outcome

Comparing 3 tools, the maximum.

At a glance

Easiest to use

Pick it if: Small businesses and online stores that want an AI chatbot answering questions on their website without hiring a developer.

Gong4.0

Pick it if: Sales leaders running a team of reps who want to coach from real calls and forecast deals more accurately.

Best overall

Pick it if: Online businesses and software companies with a support team that wants an AI agent to take the first pass at every question.

Overview

AttributeChatbaseGongIntercom
In one linePuts an AI chatbot on your website that answers from your own docs and pages.Records and analyses sales calls and emails to coach reps and forecast deals.Customer support inbox, help centre and chat, with the Fin AI agent answering first.
Pricing modelPaidPaidPaid
Starting price$32/moSee website$0.99 per outcome
Free plan No No No
Works with Claude Code Yes Yes Yes

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeChatbaseGongIntercom
Overall rating3.74.04.2Winner
Ease of useHow quickly someone non-technical gets value from it.
4.5
4.0
4.0
FeaturesHow completely it covers its own job, and how well the pieces fit together.
3.5
5.0
5.0
Output qualityHow good the results are before you fix them.
3.5
4.5
4.5
Value for moneyWhat you get for the price, including the free plan.
3.0
2.5
3.0
Speed & reliabilityHow fast it is and how often it falls over.
4.0
4.0
4.5

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeChatbaseGongIntercom
Access & platform
Free plan No No No
Mobile app– Yes Yes
Desktop app–––
Browser extension– Yes–
API access Yes Yes Yes
Teams & business
Team workspace Yes Yes Yes
Enterprise plan or SSO Yes Yes Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files Yes– Yes
Understands images–– Yes
Makes images No No No
Makes video No No No
Writes code No– No
Runs agents or automations Yes Yes Yes
Learns your brand or style Yes– Yes
Works in many languages Yes Yes Yes
Capabilities score8/ 178/ 1710/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeChatbaseGongIntercom
Plans

Hobby

$32/mo billed yearly, or $40 monthly

A small site with light chat traffic.

Platform fee

Custom (billed yearly)

Every Gong customer pays this, scaled to team size.

Fin on its own

$0.99 per outcome, monthly minimum

Teams happy with their current helpdesk who want the AI agent only.

StandardOur pick

$120/mo billed yearly, or $150 monthly

Businesses with steady daily chats.

Per-user licenceOur pick

Custom per user (billed yearly)

Each rep or manager who records and reviews calls.

Essential

$29/seat/mo, plus $0.99 per Fin outcome

Small teams starting out with live chat and an AI agent.

Pro

$400/mo billed yearly, or $500 monthly

Busy sites and support teams.

Add-ons (Engage, Forecast, Enable)

Custom

Teams that want outreach, forecasting or coaching in Gong too.

AdvancedOur pick

$85/seat/mo, plus $0.99 per Fin outcome

Growing support teams that need automation and several inboxes.

Enterprise

Custom

Larger companies needing security and white-labelling.

Expert

$132/seat/mo, plus $0.99 per Fin outcome

Larger teams with security and multi-brand needs.

Which plan to pickStart on the 7-day trial and watch how fast credits go with your real traffic. Hobby works for a small site; most businesses with daily customer chats need Standard. Each extra agent is $300 a year, and removing the Chatbase badge is $1,188 a year.Start with the core licence for reps who run customer calls and add Forecast or Engage only once the team uses Gong daily. Push back on bundles and multi-year terms during negotiation.Start the 14-day trial and see how many conversations Fin handles, because that number drives the bill more than seats do. Most teams with more than a couple of agents end up on Advanced for the workflows. If you already run Zendesk or Salesforce and like it, try Fin on its own first.

Key features

AttributeChatbaseGongIntercom
Standout features
  • Train on your content
  • Website widget
  • Actions
  • Messaging channels
  • Hand-off and analytics
  • Call recording and transcripts
  • Deal insights
  • AI summaries and follow-ups
  • Coaching
  • Forecasting
  • Ask anything
  • Fin AI agent
  • Shared inbox and tickets
  • Messenger chat widget
  • Help centre
  • Workflows
  • Copilot for agents

Pros and cons

AttributeChatbaseGongIntercom
Pros
  • Live on a website in under an hour with no code
  • Good answers from your own content for simple questions
  • Works on WhatsApp, Messenger and Instagram as well as your site
  • API for developers who want to build on it
  • Very accurate call analysis and deal warnings
  • Easy for reps: it records and summarises with no extra work
  • Strong coaching tools for managers
  • Wide range of integrations with CRMs and dialers
  • Fin gives some of the most accurate answers of any AI support agent
  • Inbox, chat, help centre and AI all built to work together
  • Fin can run on top of another helpdesk, so you can trial it without moving
  • Clean, modern inbox that support staff pick up quickly
  • Public API and an official MCP server
Cons
  • Credit-based pricing is hard to forecast and the bot stops when credits run out
  • Top-ups, extra agents and badge removal add noticeable cost
  • No free plan, only a 7-day trial
  • Users report slow billing and support responses
  • Not a helpdesk: no full inbox, ticketing or team reporting
  • Expensive, with a platform fee on top of per-user licences
  • No public pricing and pressure toward multi-year deals and bundles
  • Renewal price increases are a common complaint
  • Small teams often use only a fraction of the features they pay for
  • Per-seat plus per-conversation pricing makes the monthly bill hard to predict
  • You pay for a Fin outcome even when a customer leaves after a weak answer, by some users' accounts
  • Many useful features sit on higher plans or paid add-ons
  • Slow or patchy responses from Intercom's own support in user reviews
  • Ownership change (renamed Fin, being bought by Salesforce) adds uncertainty

Who each one is for

AttributeChatbaseGongIntercom
Best for
  • Website FAQ and support chatbot
  • Answering questions from your docs and policies
  • Capturing leads from website visitors
  • Chatbots on WhatsApp and Messenger
  • Coaching reps from real call recordings
  • Spotting at-risk deals early
  • Sales forecasting and pipeline reviews
  • Learning why deals are won or lost
  • Answering common customer questions automatically
  • Website and in-app live chat
  • A shared support inbox with ticketing
  • Building a help centre the AI learns from
  • Support across chat, email and phone in one place
You'll find it used by
  • Small businesses
  • Online stores
  • Software companies
  • Agencies
  • Course creators
  • Sales leaders
  • Account executives
  • Revenue operations
  • Customer success teams
  • Support teams
  • Software companies
  • Online stores
  • Customer success teams

Questions people ask

Which is better, Chatbase, Gong or Intercom?

Intercom scores highest overall in our ratings (Chatbase 3.7/5, Gong 4.0/5 and Intercom 4.2/5). Chatbase is best for Website FAQ and support chatbot and answering questions from your docs and policies. Gong is best for coaching reps from real call recordings and spotting at-risk deals early. Intercom is best for answering common customer questions automatically and website and in-app live chat.

Which is cheaper, Chatbase, Gong or Intercom?

Chatbase: There's no free plan. Paid plans start at $32/mo. Gong: Pricing isn't published; check the vendor's site for a quote. Intercom: There's no free plan. Paid plans start at $0.99 per outcome.

Which is easier to use, Chatbase, Gong or Intercom?

Chatbase rates highest for ease of use in our scores. Small businesses and online stores that want an AI chatbot answering questions on their website without hiring a developer.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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