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Side-by-side comparison · Sales & Customer Support

Attio vs Tidio vs Yoodli

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Attio

4.1

From $35/seat/mo

Tidio

3.9

From $0

Yoodli

4.1

From $8/mo

Comparing 3 tools, the maximum.

At a glance

Pick it if: Startups, small teams and founders who want a CRM that keeps itself up to date and bends to how they work.

Pick it if: Small businesses and online stores that want website chat and an AI agent answering common questions, without a big help desk setup.

Pick it if: Professionals, founders and sales teams who want to practise pitches, presentations and hard conversations out loud.

Overview

AttributeAttioTidioYoodli
In one lineCRM that fills itself in from your email and calendar, with AI agents that research leads.Live chat for your website with Lyro, an AI agent that answers customer questions.AI speaking coach: role-play pitches and hard conversations and get feedback on delivery.
Pricing modelFreemiumFreemiumFreemium
Starting price$35/seat/mo$0$8/mo
Free plan Yes Yes Yes
Works with Claude Code Yes Yes No

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeAttioTidioYoodli
Overall rating4.13.94.1
Ease of useHow quickly someone non-technical gets value from it.
4.0
4.5
4.5
FeaturesHow completely it covers its own job, and how well the pieces fit together.
4.5
4.0
4.0
Output qualityHow good the results are before you fix them.
4.0
3.5
4.0
Value for moneyWhat you get for the price, including the free plan.
4.0
3.5
4.0
Speed & reliabilityHow fast it is and how often it falls over.
4.0
4.0
4.0

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeAttioTidioYoodli
Access & platform
Free plan Yes Yes Yes
Mobile app Yes Yes–
Desktop app– Yes–
Browser extension Yes Yes–
API access Yes Yes–
Teams & business
Team workspace Yes Yes Yes
Enterprise plan or SSO Yes Yes Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files– Yes Yes
Understands images–––
Makes images No No No
Makes video No No No
Writes code No No No
Runs agents or automations Yes Yes–
Learns your brand or style– Yes–
Works in many languages– Yes Yes
Capabilities score8/ 1712/ 176/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeAttioTidioYoodli
Plans

Free

Free

Founders and tiny teams getting started.

Free

$0

Trying Tidio on a small site.

Starter

Free

Trying it once or twice.

Plus

$35/seat/mo billed yearly, or $44 monthly

Small teams that need private lists and more email.

Starter

$24.17/mo billed yearly, about $29 monthly

A small business answering chats by hand.

ProOur pick

$8/mo billed yearly

Individuals practising most weeks.

ProOur pick

$79/seat/mo billed yearly, or $99 monthly

Sales teams that call, sequence and report.

GrowthOur pick

From $49.17/mo billed yearly, about $59 monthly

Busy stores with a few people in the inbox.

Advanced

$20/mo billed yearly

Heavy individual users who want privacy.

Enterprise

Custom, billed yearly

Larger companies with security and admin needs.

Plus

From $300/mo plus usage

Growing teams that need more control and lower usage rates.

Business

Custom per seat, billed yearly

Sales and training teams.

Premium

Custom

Larger businesses that want Lyro managed for them.

Enterprise

Custom

Very large organisations.

Which plan to pickStart free: it's good enough for a founder or a team of three to run their contacts and deals. Plus suits a small team that just needs more room. Go Pro once you want call recording, sequences or proper reporting, and use the 14-day Pro trial to check it's worth it.Start on Free or the 7-day trial, which needs no card. Growth is the plan most stores end up on, then add Lyro once you know how many chats it would handle. Check the price calculator on Tidio's pricing page, because the plan, Lyro and Flows are each billed separately.Individuals should take Pro on the yearly plan; it is cheap and ten sessions a week is plenty. Teams wanting their own sales scenarios need Business.

Key features

AttributeAttioTidioYoodli
Standout features
  • Builds itself
  • Ask Attio
  • AI agents
  • Shape it your way
  • Workflows and sequences
  • Call Intelligence
  • Live chat widget
  • Lyro AI agent
  • One shared inbox
  • Flows
  • Help desk tickets
  • Store connections
  • AI role-plays
  • Delivery feedback
  • Upload real recordings
  • Custom rubrics
  • Manager dashboards

Pros and cons

AttributeAttioTidioYoodli
Pros
  • Fills itself in from email and calendar, so it stays up to date
  • A real free plan for up to 3 people
  • Flexible enough to track deals, investors, partners or hiring
  • Clean, quick interface that people actually like using
  • Official Claude connector
  • Installs on most website builders in a few minutes
  • Free plan and a 7-day trial with no card
  • Lyro is quick to train on your existing help pages
  • One inbox for chat, email and social messages
  • Clean mobile apps for answering on the go
  • Very easy to start: just talk
  • Cheap personal plans
  • Covers pitches, interviews and hard conversations, not only sales
  • Feedback on real recordings, not just practice
Cons
  • AI features run on credits, and heavy users need to buy more
  • Call recording and sequences only on Pro
  • The free and Plus plans cap how many emails you can send
  • The flexibility means some setup thinking before it fits
  • The plan, Lyro and Flows are billed separately, so costs climb quickly
  • Each part has its own monthly cap, and going over pushes you up a tier
  • Long-time users complained about a big price rise in late 2024
  • Some reviews mention surprise renewals and slow support on billing
  • Thinner reporting and fewer team tools than Zendesk or Intercom
  • Free plan is only five sessions in total
  • Delivery feedback is general unless you build custom rubrics
  • Team pricing is not public

Who each one is for

AttributeAttioTidioYoodli
Best for
  • A CRM that fills itself in from email and calendar
  • Startups tracking customers, investors and partners in one place
  • Researching and scoring leads with AI
  • Teams that want to design their own CRM
  • Adding live chat to a Shopify, WordPress or Wix site
  • Answering FAQs and order questions automatically
  • One inbox for chat, email, Instagram and Messenger
  • Catching leads and abandoned carts on your website
  • Rehearsing a pitch or presentation
  • Cutting filler words and rambling
  • Practising tough conversations
  • Sales and onboarding role-plays for teams
You'll find it used by
  • Startups
  • Founders
  • Sales teams
  • Investors
  • Agencies
  • Online stores
  • Small businesses
  • Shopify sellers
  • Service businesses
  • Sales teams
  • Founders
  • Job seekers
  • Managers
  • Learning and development teams

Questions people ask

Which is better, Attio, Tidio or Yoodli?

They tie on our overall rating (Attio 4.1/5, Tidio 3.9/5 and Yoodli 4.1/5). Attio is best for A CRM that fills itself in from email and calendar and startups tracking customers, investors and partners in one place. Tidio is best for adding live chat to a Shopify, WordPress or Wix site and Answering FAQs and order questions automatically. Yoodli is best for rehearsing a pitch or presentation and cutting filler words and rambling.

Which is cheaper, Attio, Tidio or Yoodli?

Attio: There's a free plan, and paid plans start at $35/seat/mo. Tidio: There's a free plan, and paid plans start at $0. Yoodli: There's a free plan, and paid plans start at $8/mo.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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