Side-by-side comparison · Sales & Customer Support

Attio vs Lightfield

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Best overall

Attio

4.1

From $35/seat/mo

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Lightfield

3.7

From $89/user/mo

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Comparing 2 tools. Add one more if you like.

At a glance

Attio4.1

Best overallBest value

Pick it if: Startups, small teams and founders who want a CRM that keeps itself up to date and bends to how they work.

Lightfield3.7

Pick it if: Founders and small B2B sales teams who hate updating a CRM and want one that keeps itself current from their email and meetings.

Overview

Attribute	Attio	Lightfield
In one line	CRM that fills itself in from your email and calendar, with AI agents that research leads.	A CRM that fills itself in from your emails, calls and meetings, and drafts follow-ups.
Pricing model	Freemium	Paid
Starting price	$35/seat/mo	$89/user/mo
Free plan	Yes	No
Works with Claude Code	Yes	Yes

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

Attribute	Attio	Lightfield
Overall rating	4.1Winner	3.7
Ease of useHow quickly someone non-technical gets value from it.	4.0	4.0
FeaturesHow completely it covers its own job, and how well the pieces fit together.	4.5	4.0
Output qualityHow good the results are before you fix them.	4.0	4.0
Value for moneyWhat you get for the price, including the free plan.	4.0	3.0
Speed & reliabilityHow fast it is and how often it falls over.	4.0	3.5

Feature comparison

A tick means it does this today. A dash means we haven't checked.

Attribute	Attio	Lightfield
Access & platform
Free plan	Yes	No
Mobile app	Yes	No
Desktop app	–	–
Browser extension	Yes	No
API access	Yes	Yes
Teams & business
Team workspace	Yes	Yes
Enterprise plan or SSO	Yes	Yes
Connects to other apps	Yes	Yes
Open source or self-hosted	No	No
AI abilities
Works with your files	–	Yes
Understands images	–	–
Makes images	No	No
Makes video	No	No
Writes code	No	No
Runs agents or automations	Yes	Yes
Learns your brand or style	–	No
Works in many languages	–	No
Capabilities score	8/ 17	6/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

Attribute	Attio	Lightfield
Plans	Free Free Founders and tiny teams getting started.	StarterOur pick $89/user/mo A founder or small team getting started.
	Plus $35/seat/mo billed yearly, or $44 monthly Small teams that need private lists and more email.	Pro $999/mo billed yearly Small customer-facing teams.
	ProOur pick $79/seat/mo billed yearly, or $99 monthly Sales teams that call, sequence and report.	Growth $1,999/mo billed yearly Companies scaling outbound sales.
	Enterprise Custom, billed yearly Larger companies with security and admin needs.	Enterprise Custom Larger companies with security and data needs.
Which plan to pick	Start free: it's good enough for a founder or a team of three to run their contacts and deals. Plus suits a small team that just needs more room. Go Pro once you want call recording, sequences or proper reporting, and use the 14-day Pro trial to check it's worth it.	Try Starter free for 14 days and connect your real inbox and calendar, because the self-filling records are the whole point. Only move to Pro once you need sequences and more than 3 people. Extra capture seats cost $200 a month each, billed yearly.

Key features

Attribute	Attio	Lightfield
Standout features	Builds itself Ask Attio AI agents Shape it your way Workflows and sequences Call Intelligence	Records that update themselves Meeting recorder Ask your CRM Follow-ups and sequences Automations in your own words Open to Claude

Pros and cons

Attribute	Attio	Lightfield
Pros	Fills itself in from email and calendar, so it stays up to date A real free plan for up to 3 people Flexible enough to track deals, investors, partners or hiring Clean, quick interface that people actually like using Official Claude connector	Records really do fill themselves in from email and meetings Built-in meeting recorder, so you don't need a separate notetaker Ask questions about your pipeline and get answers from real conversations API, MCP and CLI access on every record Free migration from your old CRM on team plans
Cons	AI features run on credits, and heavy users need to buy more Call recording and sequences only on Pro The free and Plus plans cap how many emails you can send The flexibility means some setup thinking before it fits	Small and new: launched in November 2025, so the product is still changing fast Starter caps you at 3 users and team plans start at $999 a month billed yearly Built for B2B startups, so less suited to trades, shops or local services Workspace credits for automations don't roll over at year end Voice dialer is listed as coming soon

Who each one is for

Attribute	Attio	Lightfield
Best for	A CRM that fills itself in from email and calendar Startups tracking customers, investors and partners in one place Researching and scoring leads with AI Teams that want to design their own CRM	Founders doing their own sales who never update the CRM Getting meeting notes and follow-ups written for you Asking questions about your deals in your own words Replacing a CRM, call recorder and outreach tool with one
You'll find it used by	Startups Founders Sales teams Investors Agencies	Startup founders B2B sales teams Account managers Customer success teams

Questions people ask

Which is better, Attio or Lightfield?

Attio scores highest overall in our ratings (Attio 4.1/5 and Lightfield 3.7/5). Attio is best for A CRM that fills itself in from email and calendar and startups tracking customers, investors and partners in one place. Lightfield is best for founders doing their own sales who never update the CRM and getting meeting notes and follow-ups written for you.

Which is cheaper, Attio or Lightfield?

Attio: There's a free plan, and paid plans start at $35/seat/mo. Lightfield: There's no free plan. Paid plans start at $89/user/mo.

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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