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Side-by-side comparison · Sales & Customer Support

Apollo.io vs Salesforce Agentforce vs Yoodli

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Apollo.io

4.0

From $49/seat/mo

Salesforce Agentforce

3.3

From $500 per 100

Best overall

Yoodli

4.1

From $8/mo

Comparing 3 tools, the maximum.

At a glance

Pick it if: Founders, small sales teams and marketers who need to find B2B contacts and email them.

Pick it if: Mid-size and larger businesses already on Salesforce that want AI agents handling customer questions and routine sales work.

Best overall

Pick it if: Professionals, founders and sales teams who want to practise pitches, presentations and hard conversations out loud.

Overview

AttributeApollo.ioSalesforce AgentforceYoodli
In one lineB2B contact database with emails and phone numbers, plus sequences to reach them.Salesforce's AI agents that answer customers and help sales reps inside Salesforce CRM.AI speaking coach: role-play pitches and hard conversations and get feedback on delivery.
Pricing modelFreemiumPaidFreemium
Starting price$49/seat/mo$500 per 100$8/mo
Free plan Yes Yes Yes
Works with Claude Code Yes Yes No

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeApollo.ioSalesforce AgentforceYoodli
Overall rating4.03.34.1Winner
Ease of useHow quickly someone non-technical gets value from it.
4.5
2.5
4.5
FeaturesHow completely it covers its own job, and how well the pieces fit together.
4.5
4.5
4.0
Output qualityHow good the results are before you fix them.
3.0
3.5
4.0
Value for moneyWhat you get for the price, including the free plan.
4.0
2.5
4.0
Speed & reliabilityHow fast it is and how often it falls over.
4.0
3.5
4.0

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeApollo.ioSalesforce AgentforceYoodli
Access & platform
Free plan Yes Yes Yes
Mobile app Yes Yes–
Desktop app–––
Browser extension Yes––
API access Yes Yes–
Teams & business
Team workspace Yes Yes Yes
Enterprise plan or SSO Yes Yes Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files– Yes Yes
Understands images–––
Makes images No No No
Makes video No No No
Writes code–– No
Runs agents or automations Yes Yes–
Learns your brand or style– Yes–
Works in many languages– Yes Yes
Capabilities score8/ 1710/ 176/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeApollo.ioSalesforce AgentforceYoodli
Plans

Free

Free

Founders testing outbound.

Salesforce Foundations

Free

Existing Salesforce customers who want to try agents.

Starter

Free

Trying it once or twice.

Basic

$49/seat/mo billed yearly

Individual sellers doing regular outbound.

Flex CreditsOur pick

$500 per 100,000 credits

Businesses paying per action an agent takes.

ProOur pick

$8/mo billed yearly

Individuals practising most weeks.

ProfessionalOur pick

$79/seat/mo billed yearly

Full-time reps.

Conversations

$2 per conversation

Customer-facing agents where you want a simple per-chat price.

Advanced

$20/mo billed yearly

Heavy individual users who want privacy.

Organization

$119/seat/mo billed yearly (min 3 seats)

Sales teams wanting advanced controls.

Agentforce add-ons

From $125/user/mo

Teams wanting AI help for every rep or agent seat.

Business

Custom per seat, billed yearly

Sales and training teams.

Agentforce 1 editions

From $550/user/mo

Large Salesforce customers buying the full bundle.

Enterprise

Custom

Very large organisations.

Which plan to pickStart on Free to check the data covers your market. Basic suits one person prospecting; Professional is worth it if you also call prospects or want AI scoring. Monthly billing costs noticeably more than the yearly prices shown.Start with the free Foundations tier to prove one agent works, then move to Flex Credits so you pay only for what agents actually do. Per-user add-ons and Agentforce 1 editions are for large teams that have already proven the value.Individuals should take Pro on the yearly plan; it is cheap and ten sessions a week is plenty. Teams wanting their own sales scenarios need Business.

Key features

AttributeApollo.ioSalesforce AgentforceYoodli
Standout features
  • Contact database
  • Email sequences
  • Chrome extension
  • Dialer and call recording
  • AI research and scoring
  • Enrichment
  • Ready-made agents
  • Agent builder
  • Works on your CRM data
  • Many channels
  • Hand-off to people
  • Testing and monitoring
  • AI role-plays
  • Delivery feedback
  • Upload real recordings
  • Custom rubrics
  • Manager dashboards

Pros and cons

AttributeApollo.ioSalesforce AgentforceYoodli
Pros
  • Generous free plan for getting started
  • Database and outreach in one tool
  • Much cheaper than ZoomInfo
  • Easy to learn for non-technical users
  • Works directly on your Salesforce records and permissions
  • Ready-made agents for common service and sales jobs
  • Runs across chat, email, Slack and Salesforce screens
  • Enterprise security and admin controls built in
  • Very easy to start: just talk
  • Cheap personal plans
  • Covers pitches, interviews and hard conversations, not only sales
  • Feedback on real recordings, not just practice
Cons
  • Bounce rates and out-of-date contacts are common complaints
  • Weaker phone and contact data outside the US
  • Credits run out fast and do not roll over
  • Billing disputes and slow support on lower plans
  • Confusing pricing that is hard to forecast and can climb quickly with usage
  • Setup usually needs a Salesforce admin or paid partner
  • Agents are only as good as your data and knowledge articles
  • Little reason to use it if you are not already on Salesforce
  • Free plan is only five sessions in total
  • Delivery feedback is general unless you build custom rubrics
  • Team pricing is not public

Who each one is for

AttributeApollo.ioSalesforce AgentforceYoodli
Best for
  • Finding business emails and phone numbers
  • Building B2B lead lists
  • Simple cold email sequences
  • Cheaper alternative to ZoomInfo
  • Salesforce customers adding AI to support
  • Answering common customer questions 24/7
  • Following up and qualifying inbound leads
  • Giving reps AI help inside Salesforce
  • Rehearsing a pitch or presentation
  • Cutting filler words and rambling
  • Practising tough conversations
  • Sales and onboarding role-plays for teams
You'll find it used by
  • Founders
  • Sales development reps
  • Account executives
  • Marketers
  • Recruiters
  • Customer service teams
  • Sales teams
  • Salesforce admins
  • Enterprises
  • Sales teams
  • Founders
  • Job seekers
  • Managers
  • Learning and development teams

Questions people ask

Which is better, Apollo.io, Salesforce Agentforce or Yoodli?

Yoodli scores highest overall in our ratings (Apollo.io 4.0/5, Salesforce Agentforce 3.3/5 and Yoodli 4.1/5). Apollo.io is best for finding business emails and phone numbers and Building B2B lead lists. Salesforce Agentforce is best for salesforce customers adding AI to support and answering common customer questions 24/7. Yoodli is best for rehearsing a pitch or presentation and cutting filler words and rambling.

Which is cheaper, Apollo.io, Salesforce Agentforce or Yoodli?

Apollo.io: There's a free plan, and paid plans start at $49/seat/mo. Salesforce Agentforce: There's a free plan, and paid plans start at $500 per 100. Yoodli: There's a free plan, and paid plans start at $8/mo.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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