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Side-by-side comparison · Image, Logo & Design

Figma vs Nano Banana vs Recraft

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Figma

4.1

From $16/mo per full seat

Best overall

Nano Banana

4.6

From $19.99/mo

Recraft

3.8

From $12/mo

Comparing 3 tools, the maximum.

At a glance

Figma

4.1

Pick it if: Founders and teams designing a website, app or product, or working closely with developers.

Nano Banana

4.6
Best overallBest valueEasiest to use

Pick it if: Marketers, store owners and creators who need realistic images and edits that stay true to the original person or product.

Recraft

3.8

Pick it if: Designers, marketers and founders who need brand assets they can keep editing.

Overview

AttributeFigmaNano BananaRecraft
In one lineThe design tool product teams use, now able to turn a prompt into a working prototype.Google's image model. Describe an edit and it keeps faces and products looking the same.Generates logos, icons and illustrations as editable vector files you can keep working on.
Pricing modelFreemiumFreemiumFreemium
Starting price$16/mo per full seat$19.99/mo$12/mo
Free plan Yes Yes Yes
Works with Claude Code Yes Yes Yes

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeFigmaNano BananaRecraft
Overall rating4.14.6Winner3.8
Ease of useHow quickly someone non-technical gets value from it.
3.0
4.5
3.5
FeaturesHow much it can do, and how well the pieces fit together.
5.0
4.5
4.0
Output qualityHow good the results are before you fix them.
4.5
5.0
4.0
Value for moneyWhat you get for the price, including the free plan.
4.0
4.5
3.5
Speed & reliabilityHow fast it is and how often it falls over.
4.0
4.5
4.0

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeFigmaNano BananaRecraft
Access & platform
Free plan Yes Yes Yes
Mobile app Yes Yes No
Desktop app Yes No No
Browser extension No No No
API access Yes Yes Yes
Teams & business
Team workspace Yes No Yes
Enterprise plan or SSO Yes Yes Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files Yes Yes Yes
Understands images Yes Yes Yes
Makes images Yes Yes Yes
Makes video No No No
Writes code Yes No No
Runs agents or automations No No No
Learns your brand or style Yes No Yes
Works in many languages Yes Yes No
Capabilities score13/ 179/ 179/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeFigmaNano BananaRecraft
Plans

Starter

Free

One person learning or sketching a first product.

Free (Gemini app and AI Studio)

Free

Trying it and occasional images.

Free

Free

Learning the tool on personal projects.

ProfessionalOur pick

$16/mo per full seat

Small teams designing a real product.

Google AI ProOur pick

$19.99/mo

Marketers and creators making images every week.

BasicOur pick

$12/mo, or $10/mo billed yearly

Founders and marketers making occasional brand assets.

Organization

$55/mo per full seat, billed yearly

Companies with several teams.

Google AI Ultra

From $99.99/mo

Heavy daily image and video makers.

Pro

From $20/mo, or $16/mo billed yearly

Designers producing assets every week.

Enterprise

$90/mo per full seat, billed yearly

Large organisations with security and governance needs.

Gemini API

From $0.034 per image

Developers and automated workflows.

Teams

From $22/seat/mo, or $18/seat/mo billed yearly

Design teams who share a house style.

Which plan to pickStart on Starter if it is just you. Move to Professional when you have a developer or second designer involved, and put them on a cheaper dev or collab seat rather than a full seat. Organization and Enterprise are for companies, not small businesses.Start free in the Gemini app to see if it suits your work. If you make images most weeks, Google AI Pro is the one to buy because it unlocks Nano Banana Pro and comes with Gemini, video credits and storage. Developers should use Nano Banana 2 on the API and save Pro for hero images.Basic is the sensible start for a business because it unlocks private images and commercial rights, and 1,000 credits goes a long way on stills. Pick Pro only if you are generating daily. Teams is for agencies where several people need the same brand style.

Key features

AttributeFigmaNano BananaRecraft
Standout features
  • Real-time collaboration
  • Figma Make
  • Dev Mode
  • Claude Code connection
  • Design systems
  • FigJam and Slides
  • Edit by describing
  • Consistent characters
  • Blend reference images
  • Sharp text and 4K
  • Grounded in Google Search
  • Gemini API
  • Vector output
  • Custom styles
  • Icon and illustration sets
  • Mockups
  • Image tools
  • API

Pros and cons

AttributeFigmaNano BananaRecraft
Pros
  • The industry standard, so designers and developers already know it
  • Collaboration is as easy as a Google Doc
  • Figma Make turns a brief into a testable prototype quickly
  • Official Claude Code connection for design-to-code
  • Starter plan is generous for a solo person
  • The best at editing a photo while keeping the person or product identical
  • Free to try in the Gemini app
  • Pro renders accurate text and up to 4K
  • Cheap, fast API with a half-price batch mode
  • Built into Canva, Photoshop and Higgsfield as well as Google's apps
  • Real, editable vector files, which almost no other generator does well
  • Custom brand styles keep every asset consistent
  • Paid plans include clear commercial rights and private images
  • API makes it useful inside developer workflows
Cons
  • Steep learning curve for anyone who is not a designer
  • Seat types and per-seat pricing are confusing for small teams
  • AI features and the Claude connection are tightly limited on the free plan
  • Overkill for social posts and flyers
  • Less artistic flair than Midjourney
  • Free images carry a visible watermark, and every image has an invisible SynthID mark
  • Model names and plan limits change often
  • Safety filters can block harmless requests involving people
  • Free plan is unusable for business: images are public, owned by Recraft and not for commercial use
  • Busier interface than the simpler generators
  • Credits run down faster on vector output and image tools
  • Photoreal images are not its strength

Who each one is for

AttributeFigmaNano BananaRecraft
Best for
  • Website and app design
  • Clickable prototypes
  • Handing designs to developers
  • Design systems and brand assets
  • Editing photos by describing the change
  • Product shots and lifestyle scenes
  • Consistent characters across images
  • Posters and graphics with readable text
  • Logos and icon sets
  • Illustrations in a consistent style
  • Vector graphics for print
  • Brand-matched assets
You'll find it used by
  • Product teams
  • Founders
  • Developers
  • Agencies
  • UX designers
  • Marketers
  • Ecommerce store owners
  • Content creators
  • Designers
  • Developers
  • Designers
  • Brand teams
  • Founders
  • Developers

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability. The "Visit" buttons may use affiliate links, which never affect a score.

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