Side-by-side comparison · Website & App Builders
Durable vs Shopify vs v0
Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.
Comparing 3 tools, the maximum.
At a glance
Pick it if: Sole traders and small local service businesses that want a website and simple customer tools live the same day.
Pick it if: Anyone selling physical or digital products online, from first-time sellers to established brands.
Pick it if: Marketers and founders who need good-looking pages fast, and developers who want a head start on the front end.
Overview
| Attribute | Durable | Shopify | v0 |
|---|---|---|---|
| In one line | Builds a small-business website in a minute, with a CRM, bookings and payments built in. | Online store platform with an AI assistant, Sidekick, that helps you build and run it. | Turn a sentence, screenshot or Figma file into a polished web page you can publish. |
| Pricing model | Freemium | Paid | Freemium |
| Starting price | $25/mo | $29/mo | $30/user/mo |
| Free plan | Yes | No | Yes |
| Works with Claude Code | No | Yes | No |
Rating breakdown
Our scores out of 5. The higher bar in each row is highlighted.
| Attribute | Durable | Shopify | v0 |
|---|---|---|---|
| Overall rating | 4.0 | 4.4Winner | 3.8 |
| Ease of useHow quickly someone non-technical gets value from it. | 5.0 | 4.5 | 4.0 |
| FeaturesHow completely it covers its own job, and how well the pieces fit together. | 3.5 | 5.0 | 3.5 |
| Output qualityHow good the results are before you fix them. | 3.0 | 4.0 | 4.5 |
| Value for moneyWhat you get for the price, including the free plan. | 4.0 | 4.0 | 3.0 |
| Speed & reliabilityHow fast it is and how often it falls over. | 4.5 | 4.5 | 4.0 |
Feature comparison
A tick means it does this today. A dash means we haven't checked.
| Attribute | Durable | Shopify | v0 |
|---|---|---|---|
| Access & platform | |||
| Free plan | Yes | No | Yes |
| Mobile app | Yes | Yes | No |
| Desktop app | – | – | No |
| Browser extension | – | – | No |
| API access | – | Yes | Yes |
| Teams & business | |||
| Team workspace | – | Yes | Yes |
| Enterprise plan or SSO | – | Yes | Yes |
| Connects to other apps | – | Yes | Yes |
| Open source or self-hosted | No | No | No |
| AI abilities | |||
| Works with your files | – | Yes | Yes |
| Understands images | – | Yes | Yes |
| Makes images | Yes | Yes | No |
| Makes video | No | No | No |
| Writes code | No | Yes | Yes |
| Runs agents or automations | – | Yes | Yes |
| Learns your brand or style | Yes | Yes | No |
| Works in many languages | Yes | Yes | Yes |
| Capabilities score | 5/ 17 | 12/ 17 | 10/ 17 |
Pricing
Plans as listed on each vendor's site when we last checked. Confirm before you buy.
| Attribute | Durable | Shopify | v0 |
|---|---|---|---|
| Plans | Free Free Seeing what your site would look like. | BasicOur pick $29/mo billed yearly, or $39 monthly New and solo sellers. | Free Free Trying it and small one-off pages. |
LaunchOur pick $25/mo, or about $22/mo billed yearly Most small businesses going live. | Grow $79/mo billed yearly, or $105 monthly Small teams with steady sales. | PlusOur pick $30/user/mo Marketers and founders making pages most weeks. | |
Grow $49/mo, or about $41/mo billed yearly Busier businesses using the AI tools a lot. | Advanced $299/mo billed yearly, or $399 monthly Bigger stores selling internationally. | Business $100/user/mo Companies that need their data kept out of training. | |
Plus From $2,300/mo High-volume and complex businesses. | Enterprise Custom Large organisations. | ||
| Which plan to pick | Build on Free to see if you like the result, then move to Launch to go live on your own domain. Grow is only worth it if you have lots of customers or use the AI marketing tools heavily. | Start on Basic; Sidekick and the core store are the same on every plan. Move to Grow when you add staff or your monthly sales are high enough that its lower card rates cover the price difference. | Stay on Free if you make the odd page. Plus is the sensible paid plan; the credit allowance matches what you pay, so treat it as pay-as-you-go with a monthly minimum. Business costs over three times as much for the same credits, so only pick it for the data protections. |
Key features
| Attribute | Durable | Shopify | v0 |
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Pros and cons
| Attribute | Durable | Shopify | v0 |
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Who each one is for
| Attribute | Durable | Shopify | v0 |
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Questions people ask
Which is better, Durable, Shopify or v0?
Shopify scores highest overall in our ratings (Durable 4.0/5, Shopify 4.4/5 and v0 3.8/5). Durable is best for A website for a local service business in minutes and online bookings from your site. Shopify is best for launching an online store and running products, orders and stock in one place. v0 is best for landing pages and marketing sites and turning a screenshot into a real page.
Which is cheaper, Durable, Shopify or v0?
Durable: There's a free plan, and paid plans start at $25/mo. Shopify: There's no free plan. Paid plans start at $29/mo. v0: There's a free plan, and paid plans start at $30/user/mo.
Which is easier to use, Durable, Shopify or v0?
Durable rates highest for ease of use in our scores. Sole traders and small local service businesses that want a website and simple customer tools live the same day.
How we compare
Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.
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