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Side-by-side comparison · Sales & Customer Support

Close vs Intercom vs Yoodli

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Close

4.1

From $9/user/mo

Best overall

Intercom

4.2

From $0.99 per outcome

Yoodli

4.1

From $8/mo

Comparing 3 tools, the maximum.

At a glance

Pick it if: Small sales teams and solo sellers who call and email a lot of leads and want it all in one tool.

Best overall

Pick it if: Online businesses and software companies with a support team that wants an AI agent to take the first pass at every question.

Easiest to use

Pick it if: Professionals, founders and sales teams who want to practise pitches, presentations and hard conversations out loud.

Overview

AttributeCloseIntercomYoodli
In one lineSales CRM with calling, texting and email built in, plus an AI agent that calls leads.Customer support inbox, help centre and chat, with the Fin AI agent answering first.AI speaking coach: role-play pitches and hard conversations and get feedback on delivery.
Pricing modelPaidPaidFreemium
Starting price$9/user/mo$0.99 per outcome$8/mo
Free plan No No Yes
Works with Claude Code Yes Yes No

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeCloseIntercomYoodli
Overall rating4.14.2Winner4.1
Ease of useHow quickly someone non-technical gets value from it.
4.0
4.0
4.5
FeaturesHow completely it covers its own job, and how well the pieces fit together.
4.5
5.0
4.0
Output qualityHow good the results are before you fix them.
4.0
4.5
4.0
Value for moneyWhat you get for the price, including the free plan.
4.0
3.0
4.0
Speed & reliabilityHow fast it is and how often it falls over.
4.0
4.5
4.0

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeCloseIntercomYoodli
Access & platform
Free plan No No Yes
Mobile app Yes Yes–
Desktop app Yes––
Browser extension No––
API access Yes Yes–
Teams & business
Team workspace Yes Yes Yes
Enterprise plan or SSO No Yes Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files Yes Yes Yes
Understands images– Yes–
Makes images No No No
Makes video No No No
Writes code No No No
Runs agents or automations Yes Yes–
Learns your brand or style No Yes–
Works in many languages No Yes Yes
Capabilities score7/ 1710/ 176/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeCloseIntercomYoodli
Plans

Solo

$9/user/mo billed yearly, or $19 monthly

One person selling on their own.

Fin on its own

$0.99 per outcome, monthly minimum

Teams happy with their current helpdesk who want the AI agent only.

Starter

Free

Trying it once or twice.

Essentials

$35/user/mo billed yearly, or $49 monthly

Small teams sharing leads.

Essential

$29/seat/mo, plus $0.99 per Fin outcome

Small teams starting out with live chat and an AI agent.

ProOur pick

$8/mo billed yearly

Individuals practising most weeks.

GrowthOur pick

$99/user/mo billed yearly, or $109 monthly

Teams that want follow-ups and AI on autopilot.

AdvancedOur pick

$85/seat/mo, plus $0.99 per Fin outcome

Growing support teams that need automation and several inboxes.

Advanced

$20/mo billed yearly

Heavy individual users who want privacy.

Scale

$139/user/mo billed yearly, or $149 monthly

High-volume calling teams.

Expert

$132/seat/mo, plus $0.99 per Fin outcome

Larger teams with security and multi-brand needs.

Business

Custom per seat, billed yearly

Sales and training teams.

Enterprise

Custom

Very large organisations.

Which plan to pickTake the 14-day trial, which needs no card. Solo is a bargain if you sell alone and follow up by hand. Growth is where Close earns its price, because that's where automated follow-ups, the power dialer and Chloe in workflows start. Budget a little extra each month for call minutes.Start the 14-day trial and see how many conversations Fin handles, because that number drives the bill more than seats do. Most teams with more than a couple of agents end up on Advanced for the workflows. If you already run Zendesk or Salesforce and like it, try Fin on its own first.Individuals should take Pro on the yearly plan; it is cheap and ten sessions a week is plenty. Teams wanting their own sales scenarios need Business.

Key features

AttributeCloseIntercomYoodli
Standout features
  • Built-in calling and texting
  • Chloe AI agent
  • Power and predictive dialers
  • Email and text sequences
  • Two-way email sync
  • AI summaries
  • Fin AI agent
  • Shared inbox and tickets
  • Messenger chat widget
  • Help centre
  • Workflows
  • Copilot for agents
  • AI role-plays
  • Delivery feedback
  • Upload real recordings
  • Custom rubrics
  • Manager dashboards

Pros and cons

AttributeCloseIntercomYoodli
Pros
  • Calling, texting and email built in, with everything logged
  • Solo plan is one of the cheapest proper CRMs around
  • Chloe can call and qualify leads without hiring a rep
  • Fast to learn compared with Salesforce or HubSpot
  • Official MCP connector for Claude
  • Fin gives some of the most accurate answers of any AI support agent
  • Inbox, chat, help centre and AI all built to work together
  • Fin can run on top of another helpdesk, so you can trial it without moving
  • Clean, modern inbox that support staff pick up quickly
  • Public API and an official MCP server, so Claude and other AI tools can connect to it
  • Very easy to start: just talk
  • Cheap personal plans
  • Covers pitches, interviews and hard conversations, not only sales
  • Feedback on real recordings, not just practice
Cons
  • Calls and texts are billed on top of the plan
  • Automations and the power dialer need Growth, which is a big jump from Essentials
  • Chloe launched for US and Canadian numbers in English only
  • Less suited to marketing or businesses that rarely pick up the phone
  • Per-seat plus per-conversation pricing makes the monthly bill hard to predict
  • You pay for a Fin outcome even when a customer leaves after a weak answer, by some users' accounts
  • Many useful features sit on higher plans or paid add-ons
  • Slow or patchy responses from Intercom's own support in user reviews
  • Ownership change (renamed Fin, being bought by Salesforce) adds uncertainty
  • Free plan is only five sessions in total
  • Delivery feedback is general unless you build custom rubrics
  • Team pricing is not public

Who each one is for

AttributeCloseIntercomYoodli
Best for
  • Calling and texting leads straight from the CRM
  • Following up leads automatically by email and text
  • Having AI call and qualify new leads
  • Small inside sales teams and solo sellers
  • Answering common customer questions automatically
  • Website and in-app live chat
  • A shared support inbox with ticketing
  • Building a help centre the AI learns from
  • Support across chat, email and phone in one place
  • Rehearsing a pitch or presentation
  • Cutting filler words and rambling
  • Practising tough conversations
  • Sales and onboarding role-plays for teams
You'll find it used by
  • Small sales teams
  • Solo founders
  • Agencies
  • Inside sales reps
  • Support teams
  • Software companies
  • Online stores
  • Customer success teams
  • Sales teams
  • Founders
  • Job seekers
  • Managers
  • Learning and development teams

Questions people ask

Which is better, Close, Intercom or Yoodli?

Intercom scores highest overall in our ratings (Close 4.1/5, Intercom 4.2/5 and Yoodli 4.1/5). Close is best for calling and texting leads straight from the CRM and following up leads automatically by email and text. Intercom is best for answering common customer questions automatically and website and in-app live chat. Yoodli is best for rehearsing a pitch or presentation and cutting filler words and rambling.

Which is cheaper, Close, Intercom or Yoodli?

Close: There's no free plan. Paid plans start at $9/user/mo. Intercom: There's no free plan. Paid plans start at $0.99 per outcome. Yoodli: There's a free plan, and paid plans start at $8/mo.

Which is easier to use, Close, Intercom or Yoodli?

Yoodli rates highest for ease of use in our scores. Professionals, founders and sales teams who want to practise pitches, presentations and hard conversations out loud.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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