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Side-by-side comparison · SEO & Analytics

Clearscope vs Microsoft Clarity vs Writesonic

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Clearscope

3.9

From $129/mo

Best overall

Microsoft Clarity

4.3

Free to start

Writesonic

3.7

From $79/mo

Comparing 3 tools, the maximum.

At a glance

Pick it if: Content teams and agencies publishing SEO articles every week who want writers to hit a clear quality bar.

Best overallBest value

Pick it if: Store owners and marketers who want to know why visitors aren't converting, without paying for it.

Pick it if: Marketing teams and agencies that want to measure and improve how AI assistants talk about their brand.

Overview

AttributeClearscopeMicrosoft ClarityWritesonic
In one lineGrades your content against what ranks and tracks whether AI search mentions you.Free heatmaps and session replays that show where visitors get stuck.Tracks how AI search talks about your brand and writes SEO content to improve it.
Pricing modelPaidFreePaid
Starting price$129/moFree$79/mo
Free plan No Yes No
Works with Claude Code No Yes No

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeClearscopeMicrosoft ClarityWritesonic
Overall rating3.94.3Winner3.7
Ease of useHow quickly someone non-technical gets value from it.
4.5
4.5
4.0
FeaturesHow completely it covers its own job, and how well the pieces fit together.
4.0
4.0
4.0
Output qualityHow good the results are before you fix them.
4.5
4.0
3.5
Value for moneyWhat you get for the price, including the free plan.
2.5
5.0
3.0
Speed & reliabilityHow fast it is and how often it falls over.
4.0
4.0
4.0

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeClearscopeMicrosoft ClarityWritesonic
Access & platform
Free plan No Yes No
Mobile app–––
Desktop app– No–
Browser extension No No–
API access– Yes–
Teams & business
Team workspace Yes Yes Yes
Enterprise plan or SSO Yes No Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files– No–
Understands images– No–
Makes images No No No
Makes video No No No
Writes code No No No
Runs agents or automations–– Yes
Learns your brand or style– No Yes
Works in many languages– Yes Yes
Capabilities score3/ 175/ 176/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeClearscopeMicrosoft ClarityWritesonic
Plans

EssentialsOur pick

$129/mo

Small content teams publishing weekly.

FreeOur pick

Free

Every website and online store.

Starter

$79/mo billed yearly

A single brand testing AI visibility.

Business

$399/mo

Larger teams and agencies.

Basic

$199/mo billed yearly

Small teams tracking more questions.

Enterprise

Custom

Big publishers with security needs.

GrowthOur pick

$399/mo billed yearly

Teams actively working to raise AI visibility.

Enterprise

Custom

Large brands and agencies.

Which plan to pickEssentials is enough for most teams; buy extra pages or drafts as add-ons before jumping to Business. Use the 14-day trial on real articles to see if the grades change your results.There's one plan and it's free. Microsoft says it's free forever with no traffic limits. Install the tag through Shopify, WordPress or Google Tag Manager and it starts recording within minutes.Start on Starter to see where you stand in AI answers. Growth is the plan for teams who will act on the findings each month, because that is where sentiment and suggested fixes come in.

Key features

AttributeClearscopeMicrosoft ClarityWritesonic
Standout features
  • Content grading
  • Topic exploration
  • Page monitoring
  • Drafts
  • AI search tracking
  • Google Docs and WordPress add-ons
  • Session recordings
  • Heatmaps
  • Copilot
  • Smart events and funnels
  • AI visibility
  • MCP server
  • AI visibility tracking
  • Competitor comparison
  • Sentiment
  • SEO article writer
  • Site audits
  • Action Center

Pros and cons

AttributeClearscopeMicrosoft ClarityWritesonic
Pros
  • Simple, clean interface that writers pick up quickly
  • Good-quality term recommendations
  • Unlimited users on every plan
  • Works inside Google Docs and WordPress
  • Completely free with no traffic or team limits
  • Session replays and heatmaps that match the paid tools
  • Copilot turns piles of recordings into plain findings
  • Easy installs for Shopify, WordPress and Tag Manager
  • MCP server for Claude
  • One of the most complete AI search visibility trackers
  • Shows competitors and cited sources, not just your own score
  • Pairs tracking with content and suggested fixes
  • Free trial without a card
Cons
  • High price for small businesses, with no free plan
  • Tight monthly limits on pages and drafts at the entry price
  • Fewer extras than Surfer (no full site audit)
  • AI search tracking only covers a couple of assistants
  • Your visitor data goes to Microsoft, which some businesses won't accept
  • Recordings keep for 30 days, so you can't go back far
  • The interface is rougher than Hotjar and filters take some learning
  • Can slow a page slightly if it's already heavy with scripts
  • Expensive for small businesses, especially month to month
  • Lower plans track only three AI platforms
  • Long record of complaints about charges after cancelling and refused refunds
  • Credits and usage limits that do not roll over
  • Old lifetime-deal customers were cut off from newer features

Who each one is for

AttributeClearscopeMicrosoft ClarityWritesonic
Best for
  • Making sure articles cover a topic fully
  • Keeping a team of writers consistent
  • Refreshing pages that are slipping
  • Checking if AI search mentions your brand
  • Finding checkout drop-offs
  • Watching real user sessions
  • Scroll and click heatmaps
  • Spotting broken buttons
  • Tracking brand mentions in ChatGPT and Gemini
  • Comparing AI visibility with competitors
  • Writing content aimed at AI citations
  • Site audits for SEO
You'll find it used by
  • Content marketing teams
  • SEO agencies
  • Freelance writers
  • B2B software companies
  • Store owners
  • Marketers
  • Product teams
  • Agencies
  • Marketing teams
  • SEO agencies
  • B2B software companies
  • E-commerce brands

Questions people ask

Which is better, Clearscope, Microsoft Clarity or Writesonic?

Microsoft Clarity scores highest overall in our ratings (Clearscope 3.9/5, Microsoft Clarity 4.3/5 and Writesonic 3.7/5). Clearscope is best for making sure articles cover a topic fully and keeping a team of writers consistent. Microsoft Clarity is best for finding checkout drop-offs and watching real user sessions. Writesonic is best for tracking brand mentions in ChatGPT and Gemini and Comparing AI visibility with competitors.

Which is cheaper, Clearscope, Microsoft Clarity or Writesonic?

Clearscope: There's no free plan. Paid plans start at $129/mo. Microsoft Clarity: It's free to use. Writesonic: There's no free plan. Paid plans start at $79/mo.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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