Side-by-side comparison · Image, Logo & Design
ChatGPT Images vs Figma vs Magnific (formerly Freepik)
Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.
Comparing 3 tools, the maximum.
At a glance
Pick it if: Anyone who already uses ChatGPT and wants quick, accurate images without learning another tool.
Pick it if: Founders and teams designing a website, app or product, or working closely with developers.
Pick it if: Marketers, social media managers and small agencies who want stock assets and AI generation in one subscription.
Overview
| Attribute | ChatGPT Images | Figma | Magnific (formerly Freepik) |
|---|---|---|---|
| In one line | Make and edit images inside ChatGPT by describing what you want, words included. | The design tool product teams use, now able to turn a prompt into a working prototype. | Stock photos plus dozens of AI image, video and audio models under one subscription. |
| Pricing model | Freemium | Freemium | Freemium |
| Starting price | Free | $16/mo per full seat | $20/mo |
| Free plan | Yes | Yes | Yes |
| Works with Claude Code | No | Yes | Yes |
Rating breakdown
Our scores out of 5. The higher bar in each row is highlighted.
| Attribute | ChatGPT Images | Figma | Magnific (formerly Freepik) |
|---|---|---|---|
| Overall rating | 4.2Winner | 4.1 | 3.9 |
| Ease of useHow quickly someone non-technical gets value from it. | 5.0 | 3.0 | 3.5 |
| FeaturesHow completely it covers its own job, and how well the pieces fit together. | 4.0 | 5.0 | 4.5 |
| Output qualityHow good the results are before you fix them. | 4.5 | 4.5 | 4.0 |
| Value for moneyWhat you get for the price, including the free plan. | 4.0 | 4.0 | 4.0 |
| Speed & reliabilityHow fast it is and how often it falls over. | 3.5 | 4.0 | 3.5 |
Feature comparison
A tick means it does this today. A dash means we haven't checked.
| Attribute | ChatGPT Images | Figma | Magnific (formerly Freepik) |
|---|---|---|---|
| Access & platform | |||
| Free plan | Yes | Yes | Yes |
| Mobile app | Yes | Yes | Yes |
| Desktop app | Yes | Yes | Yes |
| Browser extension | Yes | No | No |
| API access | Yes | Yes | Yes |
| Teams & business | |||
| Team workspace | Yes | Yes | Yes |
| Enterprise plan or SSO | Yes | Yes | Yes |
| Connects to other apps | Yes | Yes | Yes |
| Open source or self-hosted | No | No | No |
| AI abilities | |||
| Works with your files | Yes | Yes | Yes |
| Understands images | Yes | Yes | Yes |
| Makes images | Yes | Yes | Yes |
| Makes video | Yes | No | Yes |
| Writes code | Yes | Yes | No |
| Runs agents or automations | Yes | No | Yes |
| Learns your brand or style | Yes | Yes | Yes |
| Works in many languages | Yes | Yes | Yes |
| Capabilities score | 16/ 17 | 13/ 17 | 14/ 17 |
Pricing
Plans as listed on each vendor's site when we last checked. Confirm before you buy.
| Attribute | ChatGPT Images | Figma | Magnific (formerly Freepik) |
|---|---|---|---|
| Plans | Free Free A few images a day. | Starter Free One person learning or sketching a first product. | Free Free Grabbing the odd free stock asset and testing the AI tools. |
Go See website Light users who hit the free limits. | ProfessionalOur pick $16/mo per full seat Small teams designing a real product. | Premium $20/mo, or $14.50/mo billed yearly Stock-heavy users who generate now and then. | |
PlusOur pick See website Most marketers and business owners. | Organization $55/mo per full seat, billed yearly Companies with several teams. | Premium+Our pick $45/mo, or $33.75/mo billed yearly Marketers generating images most days. | |
Pro See website Heavy daily users. | Enterprise $90/mo per full seat, billed yearly Large organisations with security and governance needs. | Pro Starter $110/mo, or $82.50/mo billed yearly Agencies and heavy video users. | |
Business See website Teams who need shared workspaces and admin. | Pro $280/mo, or $210/mo billed yearly Studios producing video at volume. | ||
| Which plan to pick | Free is enough to find out if the quality suits you. Plus is the one to buy if you make images most days, because the limits stop getting in the way and you get the whole assistant too. Pro is only for people living in ChatGPT all day. | Start on Starter if it is just you. Move to Professional when you have a developer or second designer involved, and put them on a cheaper dev or collab seat rather than a full seat. Organization and Enterprise are for companies, not small businesses. | Premium is fine if you mostly want stock with some AI on the side. Premium+ is where it starts to pay off, because the unlimited image models stop your credits draining on everyday stills. Only go to Pro if video is a daily job. Annual billing saves about 25% and gives you the year's credits up front. |
Key features
| Attribute | ChatGPT Images | Figma | Magnific (formerly Freepik) |
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Pros and cons
| Attribute | ChatGPT Images | Figma | Magnific (formerly Freepik) |
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Who each one is for
| Attribute | ChatGPT Images | Figma | Magnific (formerly Freepik) |
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Questions people ask
Which is better, ChatGPT Images, Figma or Magnific (formerly Freepik)?
ChatGPT Images scores highest overall in our ratings (ChatGPT Images 4.2/5, Figma 4.1/5 and Magnific (formerly Freepik) 3.9/5). ChatGPT Images is best for mockups and signage with real text and editing an image by describing changes. Figma is best for website and app design and clickable prototypes. Magnific (formerly Freepik) is best for stock photos and vectors with AI on top and trying many image and video models on one bill.
Which is cheaper, ChatGPT Images, Figma or Magnific (formerly Freepik)?
ChatGPT Images: It's free to use. Figma: There's a free plan, and paid plans start at $16/mo per full seat. Magnific (formerly Freepik): There's a free plan, and paid plans start at $20/mo.
Which is easier to use, ChatGPT Images, Figma or Magnific (formerly Freepik)?
ChatGPT Images rates highest for ease of use in our scores. Anyone who already uses ChatGPT and wants quick, accurate images without learning another tool.
How we compare
Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.
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