Skip to content

Side-by-side comparison · Marketing & Ads

beehiiv vs HubSpot vs Stripo

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

beehiiv

4.2

From From $59/mo

HubSpot

4.1

From From $800/mo

Stripo

4.2

From $20/mo

Comparing 3 tools, the maximum.

At a glance

Pick it if: Creators, founders and media brands who want to treat their newsletter as a proper channel.

Pick it if: Service businesses, agencies and B2B teams that need contacts, deals and marketing in one system.

Pick it if: Email marketers, agencies and designers who make lots of branded emails for one or more email platforms.

Overview

AttributebeehiivHubSpotStripo
In one lineNewsletter platform with AI writing help, built-in growth tools and ways to get paid.A free CRM with AI agents that handle leads, support and content for you.Builds responsive email templates by drag and drop, then exports them to your email tool.
Pricing modelFreemiumFreemiumFreemium
Starting priceFrom $59/moFrom $800/mo$20/mo
Free plan Yes Yes Yes
Works with Claude Code Yes Yes Yes

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributebeehiivHubSpotStripo
Overall rating4.24.14.2
Ease of useHow quickly someone non-technical gets value from it.
4.5
4.0
4.5
FeaturesHow completely it covers its own job, and how well the pieces fit together.
4.0
5.0
4.5
Output qualityHow good the results are before you fix them.
4.0
4.0
4.0
Value for moneyWhat you get for the price, including the free plan.
4.0
3.5
4.0
Speed & reliabilityHow fast it is and how often it falls over.
4.5
4.0
4.0

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributebeehiivHubSpotStripo
Access & platform
Free plan Yes Yes Yes
Mobile app Yes Yes No
Desktop app No No No
Browser extension No Yes–
API access Yes Yes Yes
Teams & business
Team workspace Yes Yes Yes
Enterprise plan or SSO Yes Yes Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files Yes Yes Yes
Understands images–––
Makes images Yes Yes Yes
Makes video No No No
Writes code No No Yes
Runs agents or automations Yes Yes–
Learns your brand or style Yes Yes No
Works in many languages Yes Yes Yes
Capabilities score11/ 1712/ 179/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributebeehiivHubSpotStripo
Plans

FreeOur pick

Free

Anyone starting a newsletter from zero.

Free

Free

Anyone who needs a CRM and basic marketing tools without a budget.

Free

Free

Trying it out.

Lite

From $59/mo, or $49/mo billed yearly

Writers ready to earn from sponsors or paid tiers.

Marketing Hub StarterOur pick

$20/seat/mo, currently $7/seat/mo for new customers

Small teams ready to remove the branding and send more.

Basic

$20/mo, or $200/yr

A small business sending a few campaigns a month.

Pro

From $109/mo, or $95/mo billed yearly

Publications that want their own brand and deeper analytics.

Marketing Hub Professional

From $800/mo billed yearly, or $890/mo

Marketing teams that need real automation.

MediumOur pick

$45/mo, or $450/yr

In-house teams and small agencies.

Enterprise

Custom

Media companies with several large publications.

Marketing Hub Enterprise

From $3,600/mo

Large teams with several brands or business units.

Pro

$125/mo, or $1,250/yr

Agencies with many clients.

Prime

Custom

Large teams.

Which plan to pickStay on Free until you have a few hundred engaged readers; it has everything you need to write and grow. Move to Lite when you want sponsor revenue or paid subscriptions, and to Pro when the beehiiv branding starts to bother you or your brand.Run the free CRM for as long as you can; it covers most small businesses. Starter is the sensible first paid step when you want the branding gone and more sends. Only move to Professional when you have a specific automation in mind that will pay for the jump.Basic covers a business sending a few campaigns a month. Medium is the better fit for teams and small agencies, where 50 exports and two seats run out quickly. Extra members cost $10 each a month.

Key features

AttributebeehiivHubSpotStripo
Standout features
  • Editor with AI
  • Referral program
  • Recommendations
  • Paid subscriptions
  • Ad network
  • Website and automations
  • Free CRM
  • Breeze agents
  • Marketing email and forms
  • Workflows
  • Reporting
  • Data quality tools
  • Drag-and-drop and HTML editor
  • 1,600+ templates
  • Modules and brand library
  • AI copy and images
  • Testing
  • Export to 90+ platforms

Pros and cons

AttributebeehiivHubSpotStripo
Pros
  • Most generous free plan in the category
  • Referral and recommendation tools that actually grow a list
  • Ad network and paid subscriptions built in
  • Clean editor with useful AI help
  • Connects to Claude
  • One of the most generous free CRMs around
  • Marketing, sales and support share the same customer record
  • Breeze agents take over lead research, support answers and first drafts
  • Starter tiers are affordable per seat
  • Enormous library of integrations and agencies that know it
  • Easy to use, with high ratings for ease of setup on G2
  • Large template library and reusable modules
  • Exports to almost any email platform
  • AI helpers for copy, images, alt text and translation
  • API and MCP connection
Cons
  • Removing beehiiv branding needs the Pro plan
  • Price climbs steadily with your subscriber count
  • Automations are simpler than Klaviyo or HubSpot
  • Ad network earnings only matter once your list is large
  • Professional and Enterprise are a steep jump, with onboarding fees on top
  • Marketing contacts are a separate limit, and costs rise with your list
  • Many AI features draw on a credit allowance that runs out
  • Weaker than Klaviyo for ecommerce behaviour-based email
  • Free plan's four exports a month is very limited
  • Paid plans are capped by exports, which agencies hit fast
  • AI image credits are small on lower plans
  • An extra tool to pay for if your email platform's own editor is good enough

Who each one is for

AttributebeehiivHubSpotStripo
Best for
  • Launching a newsletter
  • Growing a list with referrals
  • Paid subscriptions and sponsorships
  • AI-assisted drafting and editing
  • Tracking leads and deals
  • B2B email marketing
  • Chatbots that answer customers
  • Keeping contact data clean
  • Designing responsive emails without code
  • Agencies working across many email platforms
  • Reusable branded email modules
  • Translating emails into other languages
You'll find it used by
  • Newsletter writers
  • Founders
  • Media brands
  • Consultants
  • B2B teams
  • Agencies
  • Consultants
  • Service businesses
  • Email marketers
  • Agencies
  • Designers
  • E-commerce teams

Questions people ask

Which is better, beehiiv, HubSpot or Stripo?

They tie on our overall rating (beehiiv 4.2/5, HubSpot 4.1/5 and Stripo 4.2/5). beehiiv is best for launching a newsletter and growing a list with referrals. HubSpot is best for tracking leads and deals and B2B email marketing. Stripo is best for designing responsive emails without code and agencies working across many email platforms.

Which is cheaper, beehiiv, HubSpot or Stripo?

beehiiv: There's a free plan, and paid plans start at From $59/mo. HubSpot: There's a free plan, and paid plans start at From $800/mo. Stripo: There's a free plan, and paid plans start at $20/mo.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

Swap in another tool

More tools from Marketing & Ads in the library.