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Side-by-side comparison · Image, Logo & Design

Affinity vs Canva vs Claude Design

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Affinity

4.4

From Your Canva subscription

Best overall

Canva

4.5

From $144/yr for one person

Claude Design

4.1

From $20/mo

Comparing 3 tools, the maximum.

At a glance

Best value

Pick it if: Designers, photographers and confident DIYers who want professional design software without an Adobe subscription.

Best overallEasiest to use

Pick it if: Anyone who needs good-looking marketing material regularly and doesn't have a designer on call.

Pick it if: Founders, marketers and product people who need presentable decks and mockups without a designer on call.

Canva scores highest overall, but Affinity gives you more for your money. Which one is right comes down to what you value most.

Overview

AttributeAffinityCanvaClaude Design
In one lineFree pro design app for photo editing, illustration and layout, with optional Canva AI.Make social posts, decks and flyers from templates, with AI that writes and edits for you.Describe a deck, one-pager or prototype and get a polished, on-brand version.
Pricing modelFreeFreemiumPaid
Starting priceYour Canva subscription$144/yr for one person$20/mo
Free plan Yes Yes Yes
Works with Claude Code No Yes Yes

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeAffinityCanvaClaude Design
Overall rating4.44.5Winner4.1
Ease of useHow quickly someone non-technical gets value from it.
3.0
5.0
4.0
FeaturesHow completely it covers its own job, and how well the pieces fit together.
5.0
4.5
4.0
Output qualityHow good the results are before you fix them.
4.5
4.0
4.5
Value for moneyWhat you get for the price, including the free plan.
5.0
4.5
4.5
Speed & reliabilityHow fast it is and how often it falls over.
4.5
4.5
3.5

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeAffinityCanvaClaude Design
Access & platform
Free plan Yes Yes Yes
Mobile app Yes Yes No
Desktop app Yes Yes No
Browser extension No No No
API access No Yes No
Teams & business
Team workspace No Yes Yes
Enterprise plan or SSO Yes Yes Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files Yes Yes Yes
Understands images– Yes Yes
Makes images Yes Yes Yes
Makes video No Yes No
Writes code No No Yes
Runs agents or automations No No No
Learns your brand or style No Yes Yes
Works in many languages Yes Yes Yes
Capabilities score8/ 1713/ 1710/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeAffinityCanvaClaude Design
Plans

FreeOur pick

Free

Individuals, for personal or business use.

Free

Free

Occasional posts and trying it out.

Free

Free

Trying a deck or two.

With Canva Pro

Your Canva subscription

People who already pay for Canva.

ProOur pick

$144/yr for one person

Anyone making marketing material every week.

ProOur pick

$20/mo, or $17/mo billed yearly

Anyone making decks or mockups most weeks.

Canva Enterprise

Custom

Organisations rolling it out to a team.

Business

$250/yr per person

Teams who need shared brands and approvals.

Max

From $100/mo

Heavy users who also live in Claude Code.

Enterprise

Custom

Large organisations with security requirements.

Team

From $20/seat/mo billed yearly

Businesses that want shared brand context and central billing.

Enterprise

From $20/seat/mo billed yearly, plus usage

Larger organisations needing SSO and audit controls.

Which plan to pickDownload it free. Only connect a paid Canva plan if you want the AI tools inside Affinity, or if you already pay for Canva anyway.Use Free until you find yourself fighting it, usually over the brand kit or background removal. Pro pays for itself the first time you skip a stock photo subscription. Business only makes sense once two or more people are working in the same brand.If you already pay for Claude Pro, you have it. If not, try Design on the Free plan and move to Pro when the daily limits get in the way, which happens quickly once you're iterating on a deck. Team makes sense when several people need the same brand setup.

Key features

AttributeAffinityCanvaClaude Design
Standout features
  • Photo editing
  • Vector design
  • Page layout
  • One app for all three
  • Canva AI
  • Mac, Windows and iPad
  • Templates for everything
  • Brand Kit
  • Canva AI
  • Magic Resize
  • Docs, sheets and video
  • Claude connection
  • Brief it like a designer
  • Brand matching
  • Decks, pages and prototypes
  • Export where you need it
  • Hand off to Claude Code
  • Shared with your Claude plan

Pros and cons

AttributeAffinityCanvaClaude Design
Pros
  • Professional design software for free
  • Photo, vector and layout in one app
  • Runs on Mac, Windows and iPad
  • Opens and exports Adobe and PDF files
  • No subscription for the core app
  • Nobody needs training to use it
  • The free plan is big enough to run a small business on
  • Brand Kit and Magic Resize save hours every week
  • Covers decks, documents and simple video as well as graphics
  • Works with Claude, so designs can start from a chat
  • Matches your brand far better than other generators
  • No extra subscription if you already use Claude
  • Handles decks, pages and prototypes in one place
  • Clean hand-off to Claude Code for building
  • You refine by talking, which non-designers find natural
Cons
  • Steep learning curve compared with Canva
  • AI tools need a paid Canva plan
  • Complex Adobe files don't always open perfectly
  • Template designs can look generic unless you customise them
  • Fine control over type and layout is limited next to Figma or Adobe
  • Built-in image generation is a step behind the dedicated generators
  • AI features burn through credits faster than you expect on Free
  • Still new, so layouts occasionally need manual fixing
  • Slower to generate than Gamma
  • Uses up your Claude usage limits, which bite on Free and Pro
  • No API, so other apps can't make decks with it automatically

Who each one is for

AttributeAffinityCanvaClaude Design
Best for
  • Replacing Adobe apps without the subscription
  • Logos and vector illustrations
  • Print layouts like brochures and menus
  • Detailed photo editing
  • Social media posts and stories
  • Quick decks and one-pagers
  • Resizing one design for every channel
  • Simple logos and brand kits
  • Pitch and client decks
  • Landing page and app prototypes
  • One-pagers and proposals
  • On-brand marketing visuals
You'll find it used by
  • Designers
  • Photographers
  • Illustrators
  • Small businesses
  • Students
  • Small business owners
  • Marketers
  • Social media managers
  • Teachers
  • Agencies
  • Founders
  • Marketers
  • Product teams
  • Agencies

Questions people ask

Which is better, Affinity, Canva or Claude Design?

Canva scores highest overall in our ratings (Affinity 4.4/5, Canva 4.5/5 and Claude Design 4.1/5). Affinity is best for Replacing Adobe apps without the subscription and logos and vector illustrations. Canva is best for social media posts and stories and quick decks and one-pagers. Claude Design is best for pitch and client decks and landing page and app prototypes.

Which is cheaper, Affinity, Canva or Claude Design?

Affinity: There's a free plan, and paid plans start at Your Canva subscription. Canva: There's a free plan, and paid plans start at $144/yr for one person. Claude Design: There's a free plan, and paid plans start at $20/mo.

Which is easier to use, Affinity, Canva or Claude Design?

Canva rates highest for ease of use in our scores. Anyone who needs good-looking marketing material regularly and doesn't have a designer on call.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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