Side-by-side comparison · Website & App Builders
Webflow vs Wix
Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.
Comparing 2 tools. Add one more if you like.
At a glance
Overview
Rating breakdown
Our scores out of 5. The higher bar in each row is highlighted.
| Attribute | Webflow | Wix |
|---|---|---|
| Overall rating | 3.8 | 3.8 |
| Ease of useHow quickly someone non-technical gets value from it. | 3.0 | 4.5 |
| FeaturesHow completely it covers its own job, and how well the pieces fit together. | 4.5 | 4.5 |
| Output qualityHow good the results are before you fix them. | 4.0 | 3.5 |
| Value for moneyWhat you get for the price, including the free plan. | 3.5 | 3.0 |
| Speed & reliabilityHow fast it is and how often it falls over. | 4.0 | 3.5 |
Feature comparison
A tick means it does this today. A dash means we haven't checked.
| Attribute | Webflow | Wix |
|---|---|---|
| Access & platform | ||
| Free plan | Yes | Yes |
| Mobile app | No | Yes |
| Desktop app | No | No |
| Browser extension | No | – |
| API access | Yes | Yes |
| Teams & business | ||
| Team workspace | Yes | Yes |
| Enterprise plan or SSO | Yes | Yes |
| Connects to other apps | Yes | Yes |
| Open source or self-hosted | No | No |
| AI abilities | ||
| Works with your files | Yes | – |
| Understands images | – | – |
| Makes images | – | Yes |
| Makes video | No | – |
| Writes code | Yes | No |
| Runs agents or automations | Yes | Yes |
| Learns your brand or style | Yes | – |
| Works in many languages | Yes | Yes |
| Capabilities score | 10/ 17 | 9/ 17 |
Pricing
Plans as listed on each vendor's site when we last checked. Confirm before you buy.
| Attribute | Webflow | Wix |
|---|---|---|
| Plans | Starter Free Learning Webflow and building a draft. | Free Free Trying the builder before paying. |
Basic $15/mo billed yearly Simple brochure sites without a blog. | Light $17/mo billed yearly A simple brochure site on your own domain. | |
PremiumOur pick $25/mo billed yearly Any site with a blog or structured content. | CoreOur pick $29/mo billed yearly Small businesses taking bookings or payments. | |
Team $2,500/mo, annual contract Growing companies with several sites and editors. | Business $39/mo billed yearly Shops and service businesses selling regularly. | |
Enterprise Custom Large organisations with governance needs. | Business Elite $159/mo billed yearly Larger stores and teams. | |
| Which plan to pick | Premium is the plan for almost every business site, since the CMS is the reason to choose Webflow in the first place. Basic only makes sense for a small static site, in which case Framer is probably easier. Check the monthly-billed price if you do not want a yearly commitment, and remember each extra designer is a $39 a month seat. | Most businesses should start on Core, the cheapest plan that takes payments and bookings. Light only suits a plain information site. Prices vary by country, so check what Wix shows you at checkout and note the renewal date. |
Key features
Pros and cons
| Attribute | Webflow | Wix |
|---|---|---|
| Pros |
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| Cons |
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Who each one is for
| Attribute | Webflow | Wix |
|---|---|---|
| Best for |
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| You'll find it used by |
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Questions people ask
Which is better, Webflow or Wix?
They tie on our overall rating (Webflow 3.8/5 and Wix 3.8/5). Webflow is best for company websites with a blog and content-heavy marketing sites. Wix is best for service business sites with online booking and small online shops.
Which is cheaper, Webflow or Wix?
Webflow: There's a free plan, and paid plans start at $15/mo. Wix: There's a free plan, and paid plans start at $17/mo.
Which is easier to use, Webflow or Wix?
Wix rates highest for ease of use in our scores. Small business owners and sole traders who want a site with bookings, payments and email without hiring a developer.
How we compare
Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.
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