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Side-by-side comparison · SEO & Analytics

Google Search Console vs Screaming Frog SEO Spider vs Writesonic

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Google Search Console

4.0

Free to start

Screaming Frog SEO Spider

4.0

From £199/user/yr

Writesonic

3.7

From $79/mo

Comparing 3 tools, the maximum.

At a glance

Best value

Pick it if: Anyone with a website. There's no reason not to set it up.

Pick it if: Anyone who needs a thorough technical check of a site, especially before or after a redesign or migration.

Pick it if: Marketing teams and agencies that want to measure and improve how AI assistants talk about their brand.

Overview

AttributeGoogle Search ConsoleScreaming Frog SEO SpiderWritesonic
In one lineGoogle's free report on how your site shows up in search, AI results included.Crawls your whole site the way Google does and lists what's broken.Tracks how AI search talks about your brand and writes SEO content to improve it.
Pricing modelFreeFreemiumPaid
Starting priceFree£199/user/yr$79/mo
Free plan Yes Yes No
Works with Claude Code Yes Yes No

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeGoogle Search ConsoleScreaming Frog SEO SpiderWritesonic
Overall rating4.04.03.7
Ease of useHow quickly someone non-technical gets value from it.
4.0
2.5
4.0
FeaturesHow completely it covers its own job, and how well the pieces fit together.
3.0
4.5
4.0
Output qualityHow good the results are before you fix them.
4.5
4.5
3.5
Value for moneyWhat you get for the price, including the free plan.
5.0
4.5
3.0
Speed & reliabilityHow fast it is and how often it falls over.
3.5
4.0
4.0

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeGoogle Search ConsoleScreaming Frog SEO SpiderWritesonic
Access & platform
Free plan Yes Yes No
Mobile app No No–
Desktop app No Yes–
Browser extension No No–
API access Yes No–
Teams & business
Team workspace Yes No Yes
Enterprise plan or SSO No No Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files No Yes–
Understands images No No–
Makes images No No No
Makes video No No No
Writes code No No No
Runs agents or automations No No Yes
Learns your brand or style No No Yes
Works in many languages Yes Yes Yes
Capabilities score5/ 175/ 176/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeGoogle Search ConsoleScreaming Frog SEO SpiderWritesonic
Plans

FreeOur pick

Free

Every website owner, with no exceptions.

Free

Free

Small sites and one-off checks.

Starter

$79/mo billed yearly

A single brand testing AI visibility.

Paid licenceOur pick

£199/user/yr

Agencies and anyone with a site over 500 pages.

Basic

$199/mo billed yearly

Small teams tracking more questions.

GrowthOur pick

$399/mo billed yearly

Teams actively working to raise AI visibility.

Enterprise

Custom

Large brands and agencies.

Which plan to pickThere's only one plan and it costs nothing. Verify every site you own, including subdomains, and add your marketing person or agency as a user so they can see the data too.The free version is enough for most small businesses because it includes every feature and only caps the crawl at 500 pages. Buy a licence when your site or your clients' sites go past that. The price is listed in pounds with dollar and euro options at checkout.Start on Starter to see where you stand in AI answers. Growth is the plan for teams who will act on the findings each month, because that is where sentiment and suggested fixes come in.

Key features

AttributeGoogle Search ConsoleScreaming Frog SEO SpiderWritesonic
Standout features
  • Performance report
  • Indexing report
  • URL inspection
  • Issue alerts
  • Core Web Vitals
  • API access
  • Full site crawl
  • JavaScript rendering
  • Google integrations
  • AI during crawl
  • Crawl comparison
  • Scheduling and command line
  • AI visibility tracking
  • Competitor comparison
  • Sentiment
  • SEO article writer
  • Site audits
  • Action Center

Pros and cons

AttributeGoogle Search ConsoleScreaming Frog SEO SpiderWritesonic
Pros
  • Real data from Google rather than estimates
  • Completely free with no traffic or user limits
  • Catches indexing and mobile problems you'd never notice yourself
  • Shows when your pages appear in AI Overviews and AI Mode
  • An official API that Claude Code can read
  • The most complete technical crawl available
  • Free version includes every feature up to 500 pages
  • Crawl comparison makes migrations far safer
  • Connects to Google data and AI models during the crawl
  • Runs on your own computer, so your data stays with you
  • One of the most complete AI search visibility trackers
  • Shows competitors and cited sources, not just your own score
  • Pairs tracking with content and suggested fixes
  • Free trial without a card
Cons
  • Only covers your own site, so no competitor research
  • Data lags by one to two days
  • The reports assume you know SEO terms like impressions and canonical
  • Query data is sampled and hides some long-tail searches for privacy
  • Dated interface that assumes you know technical SEO terms
  • Desktop only, and big crawls need a lot of memory
  • No cloud dashboard or scheduled reports for clients
  • One licence per user adds up for a team
  • Expensive for small businesses, especially month to month
  • Lower plans track only three AI platforms
  • Long record of complaints about charges after cancelling and refused refunds
  • Credits and usage limits that do not roll over
  • Old lifetime-deal customers were cut off from newer features

Who each one is for

AttributeGoogle Search ConsoleScreaming Frog SEO SpiderWritesonic
Best for
  • Seeing which searches bring visitors
  • Finding indexing problems
  • Seeing when you appear in AI Overviews
  • Submitting sitemaps
  • Finding broken links
  • Checking redirects after a migration
  • Auditing titles and headings
  • Exporting a full page list
  • Tracking brand mentions in ChatGPT and Gemini
  • Comparing AI visibility with competitors
  • Writing content aimed at AI citations
  • Site audits for SEO
You'll find it used by
  • Business owners
  • Marketers
  • Agencies
  • Developers
  • Technical SEOs
  • Agencies
  • Developers
  • Web designers
  • Marketing teams
  • SEO agencies
  • B2B software companies
  • E-commerce brands

Questions people ask

Which is better, Google Search Console, Screaming Frog SEO Spider or Writesonic?

They tie on our overall rating (Google Search Console 4.0/5, Screaming Frog SEO Spider 4.0/5 and Writesonic 3.7/5). Google Search Console is best for seeing which searches bring visitors and finding indexing problems. Screaming Frog SEO Spider is best for finding broken links and checking redirects after a migration. Writesonic is best for tracking brand mentions in ChatGPT and Gemini and Comparing AI visibility with competitors.

Which is cheaper, Google Search Console, Screaming Frog SEO Spider or Writesonic?

Google Search Console: It's free to use. Screaming Frog SEO Spider: There's a free plan, and paid plans start at £199/user/yr. Writesonic: There's no free plan. Paid plans start at $79/mo.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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