Side-by-side comparison · Marketing & Ads

Buffer vs Postiz

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Best overall

Buffer

4.2

From $6/channel/mo

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Postiz

3.9

From $29/mo

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Comparing 2 tools. Add one more if you like.

At a glance

Buffer4.2

Best overallEasiest to use

Pick it if: Small businesses, solo founders and creators who want to post regularly across several social networks without paying for an enterprise suite.

Postiz3.9

Pick it if: Creators and small businesses who want Claude or another AI agent to handle their social posting, and technical users who'd rather host their own scheduler.

Overview

Attribute	Buffer	Postiz
In one line	Schedules posts to every social network from one queue, with an AI writing helper.	Open-source social media scheduler that Claude and other AI agents can run for you.
Pricing model	Freemium	Freemium
Starting price	$6/channel/mo	$29/mo
Free plan	Yes	No
Works with Claude Code	Yes	Yes

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

Attribute	Buffer	Postiz
Overall rating	4.2Winner	3.9
Ease of useHow quickly someone non-technical gets value from it.	5.0	3.5
FeaturesHow completely it covers its own job, and how well the pieces fit together.	3.5	4.0
Output qualityHow good the results are before you fix them.	4.0	4.0
Value for moneyWhat you get for the price, including the free plan.	4.5	4.5
Speed & reliabilityHow fast it is and how often it falls over.	4.0	3.5

Feature comparison

A tick means it does this today. A dash means we haven't checked.

Attribute	Buffer	Postiz
Access & platform
Free plan	Yes	No
Mobile app	Yes	–
Desktop app	No	No
Browser extension	Yes	–
API access	Yes	Yes
Teams & business
Team workspace	Yes	Yes
Enterprise plan or SSO	–	–
Connects to other apps	Yes	Yes
Open source or self-hosted	No	Yes
AI abilities
Works with your files	Yes	Yes
Understands images	–	–
Makes images	No	Yes
Makes video	No	Yes
Writes code	No	No
Runs agents or automations	No	Yes
Learns your brand or style	–	–
Works in many languages	Yes	–
Capabilities score	8/ 17	8/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

Attribute	Buffer	Postiz
Plans	Free Free A sole trader posting a few times a week.	Self-hosted Free Technical users happy to run their own server.
	EssentialsOur pick $6/channel/mo, or $5/channel/mo billed yearly One person running a business's social accounts.	Standard $29/mo, or $23/mo billed yearly A creator with a few accounts.
	Team $12/channel/mo, or $10/channel/mo billed yearly Small teams who need approvals.	TeamOur pick $39/mo, or $31/mo billed yearly Small brands with a team.
		Pro $49/mo, or $39/mo billed yearly Businesses with lots of accounts.
		Ultimate $99/mo, or $79/mo billed yearly Agencies.
Which plan to pick	Start on Free to see if you will actually post regularly. Move to Essentials once you need more than 10 posts queued per channel; Team is only worth it when someone else needs to approve posts.	Most small businesses should take the hosted Team plan for the team access and AI images. Standard works for a solo creator. Self-host only if you or someone on your team is comfortable running a server.

Key features

Attribute	Buffer	Postiz
Standout features	Publishing queue AI Assistant Ideas board Comments inbox Analytics Start Page	MCP, CLI and API 30+ channels AI copilot and Smart Agent AI video clipping Plugs and repeats Self-hosting

Pros and cons

Attribute	Buffer	Postiz
Pros	Very easy to learn, with a clean interface Real free plan, and low per-channel prices Covers almost every network, including Threads, Bluesky and Google Business Profile AI Assistant is included on every plan Public API and official MCP server	MCP, CLI and API on every plan, built for AI agents Open source and free to self-host Connects to more networks than most schedulers AI video clipping included
Cons	Analytics are basic next to Hootsuite or Sprout Social Per-channel pricing climbs quickly once you manage many accounts Some users report posts occasionally failing to publish or duplicating No social listening, and the inbox is lighter than a full social suite	Small company with far less traffic than Buffer Less polished than the big schedulers No free hosted plan, just a 7-day trial Standard doesn't include team members

Who each one is for

Attribute	Buffer	Postiz
Best for	Scheduling posts across many networks Small teams on a tight budget Turning one post into versions for each network Keeping a regular posting rhythm	Letting Claude schedule your social posts Hosting your own scheduler for free Posting to Reddit, Discord and other less common networks Turning YouTube videos into short clips
You'll find it used by	Small business owners Solo founders Creators Small marketing teams Non-profits	Creators Small businesses Developers Agencies

Questions people ask

Which is better, Buffer or Postiz?

Buffer scores highest overall in our ratings (Buffer 4.2/5 and Postiz 3.9/5). Buffer is best for scheduling posts across many networks and small teams on a tight budget. Postiz is best for Letting Claude schedule your social posts and hosting your own scheduler for free.

Which is cheaper, Buffer or Postiz?

Buffer: There's a free plan, and paid plans start at $6/channel/mo. Postiz: There's no free plan. Paid plans start at $29/mo.

Which is easier to use, Buffer or Postiz?

Buffer rates highest for ease of use in our scores. Small businesses, solo founders and creators who want to post regularly across several social networks without paying for an enterprise suite.

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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