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Side-by-side comparison · Automation & Workflows

Browse AI vs Gumloop vs Zapier

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Browse AI

3.9

From $19/mo

Gumloop

3.9

From From $37/mo

Best overall

Zapier

4.2

From From $19.99/mo

Comparing 3 tools, the maximum.

At a glance

Pick it if: Ecommerce, marketing and sales teams that need data from other websites without writing code.

Pick it if: Marketers, sales teams and researchers who want AI to do the repetitive reading, sorting and summarising.

Best overallEasiest to use

Pick it if: Anyone who's sick of copying data between apps and has never written a line of code.

Overview

AttributeBrowse AIGumloopZapier
In one lineScrape data from websites and track changes, set up by pointing and clicking.Build AI agents that research, scrape and enrich data across your work apps.When something happens in one app, Zapier does the next step in another. No code needed.
Pricing modelFreemiumFreemiumFreemium
Starting price$19/moFrom $37/moFrom $19.99/mo
Free plan Yes No Yes
Works with Claude Code Yes Yes Yes

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeBrowse AIGumloopZapier
Overall rating3.93.94.2Winner
Ease of useHow quickly someone non-technical gets value from it.
4.5
4.0
5.0
FeaturesHow completely it covers its own job, and how well the pieces fit together.
4.0
4.0
4.5
Output qualityHow good the results are before you fix them.
4.0
4.0
4.0
Value for moneyWhat you get for the price, including the free plan.
3.5
3.5
3.0
Speed & reliabilityHow fast it is and how often it falls over.
3.5
4.0
4.5

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeBrowse AIGumloopZapier
Access & platform
Free plan Yes No Yes
Mobile app– No–
Desktop app– No No
Browser extension Yes Yes Yes
API access Yes Yes Yes
Teams & business
Team workspace Yes Yes Yes
Enterprise plan or SSO Yes Yes Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files– Yes Yes
Understands images– Yes–
Makes images No– No
Makes video No No No
Writes code No Yes Yes
Runs agents or automations Yes Yes Yes
Learns your brand or style– Yes No
Works in many languages–––
Capabilities score7/ 1710/ 179/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeBrowse AIGumloopZapier
Plans

Free

Free

Testing a robot or two.

ProOur pick

From $37/mo

Anyone who wants AI doing the research and data work.

Free

Free

Testing one or two simple automations.

Personal

$19/mo billed yearly, or $48 monthly

One person monitoring a few sites.

Enterprise

Custom

Companies that need security controls and a private cloud.

ProfessionalOur pick

From $19.99/mo billed yearly, or $29.99/mo

One person running real automations for a business.

ProfessionalOur pick

$69/mo billed yearly, or $87 monthly

Teams scraping several sites regularly.

Team

From $69/mo billed yearly, or $103.50/mo

A team that shares Zaps and app connections.

Premium

From $500/mo billed yearly

High-volume or protected sites.

Enterprise

Custom

Large companies with security and compliance needs.

Which plan to pickTest on Free first to make sure your target sites work. Professional suits most business use because of the site and user limits; pay yearly if you are sure, as monthly costs much more.Pro is the only option short of Enterprise, so use the 14-day trial to run one real job end to end and watch the credit meter. If it comes in under 20,000 credits a month, you are set.Start on Free to confirm your apps connect, then move to Professional on yearly billing. Buy the smallest task tier and let Zapier tell you when you are close to the limit, because it is easy to overestimate how many tasks you need.

Key features

AttributeBrowse AIGumloopZapier
Standout features
  • Point-and-click robots
  • Monitoring and alerts
  • Pre-built robots
  • Send data anywhere
  • API
  • Agents from a description
  • Web scraping and browsing
  • 35+ AI models
  • Company Brain
  • Chrome extension
  • MCP and CLI
  • 8,000+ app connections
  • Copilot builder
  • Multi-step Zaps with paths
  • Tables, Interfaces and Chatbots
  • Agents
  • Zap history and replay

Pros and cons

AttributeBrowse AIGumloopZapier
Pros
  • Very easy to set up without code
  • Scheduled monitoring with change alerts
  • Free plan to test on your own target sites
  • Connects to Sheets, Airtable and automation tools
  • Builds a working agent from a plain-English description
  • Strong at scraping, research and enrichment jobs
  • Unlimited seats, so the whole team can use one plan
  • Choice of models and the option to bring your own keys
  • Fastest to learn of any automation tool here
  • Connects to far more apps than anyone else
  • Copilot builds a working Zap from a plain-English description
  • Reliable, with clear run history when something fails
  • Tables, Interfaces and Chatbots cover simple internal tools
Cons
  • Robots can break when a site changes layout
  • Sites with bot protection may fail or use extra credits
  • Credits run down faster than expected on multi-page jobs
  • Some users report billing issues after cancelling
  • No free plan, only a 14-day trial
  • The 8% orchestration fee sits on top of model costs
  • Costs more than Zapier or Make for simple non-AI automations
  • Fewer everyday app connections than the big automation tools
  • Pricing and plan structure have changed several times
  • Per-task pricing gets expensive fast, and every step counts as a task
  • The free plan is too limited to run anything real
  • Zaps run in a straight line, so branching and loops are clumsier than in Make
  • Each extra product (Tables, Interfaces, Chatbots) has its own limits and costs

Who each one is for

AttributeBrowse AIGumloopZapier
Best for
  • Competitor price monitoring
  • Pulling listings into a spreadsheet
  • Alerts when a web page changes
  • Building lead lists from directories
  • Website scraping and research
  • Lead enrichment and scoring
  • Summarising documents in bulk
  • Scheduled reports from your work apps
  • Sending form submissions to spreadsheets
  • New lead alerts in Slack or email
  • Syncing contacts between tools
  • Connecting niche apps nobody else supports
You'll find it used by
  • Ecommerce teams
  • Marketers
  • Sales teams
  • Researchers
  • Recruiters
  • Marketers
  • Sales teams
  • Researchers
  • Ops teams
  • Marketers
  • Solo founders
  • Ops teams
  • Agencies

Questions people ask

Which is better, Browse AI, Gumloop or Zapier?

Zapier scores highest overall in our ratings (Browse AI 3.9/5, Gumloop 3.9/5 and Zapier 4.2/5). Browse AI is best for competitor price monitoring and pulling listings into a spreadsheet. Gumloop is best for website scraping and research and lead enrichment and scoring. Zapier is best for sending form submissions to spreadsheets and new lead alerts in Slack or email.

Which is cheaper, Browse AI, Gumloop or Zapier?

Browse AI: There's a free plan, and paid plans start at $19/mo. Gumloop: There's no free plan. Paid plans start at From $37/mo. Zapier: There's a free plan, and paid plans start at From $19.99/mo.

Which is easier to use, Browse AI, Gumloop or Zapier?

Zapier rates highest for ease of use in our scores. Anyone who's sick of copying data between apps and has never written a line of code.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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