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Side-by-side comparison · Image, Logo & Design

Affinity vs Canva vs Lovart

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Affinity

4.4

From Your Canva subscription

Best overall

Canva

4.5

From $144/yr for one person

Lovart

3.9

From $0

Comparing 3 tools, the maximum.

At a glance

Best value

Pick it if: Designers, photographers and confident DIYers who want professional design software without an Adobe subscription.

Best overallEasiest to use

Pick it if: Anyone who needs good-looking marketing material regularly and doesn't have a designer on call.

Pick it if: Small business owners, marketers and designers who want a full set of on-brand designs without briefing a designer for every piece.

Canva scores highest overall, but Affinity gives you more for your money. Which one is right comes down to what you value most.

Overview

AttributeAffinityCanvaLovart
In one lineFree pro design app for photo editing, illustration and layout, with optional Canva AI.Make social posts, decks and flyers from templates, with AI that writes and edits for you.An AI design agent that makes brand kits, posters, ads and social sets from one brief.
Pricing modelFreeFreemiumFreemium
Starting priceYour Canva subscription$144/yr for one person$0
Free plan Yes Yes Yes
Works with Claude Code No Yes No

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeAffinityCanvaLovart
Overall rating4.44.5Winner3.9
Ease of useHow quickly someone non-technical gets value from it.
3.0
5.0
4.0
FeaturesHow completely it covers its own job, and how well the pieces fit together.
5.0
4.5
4.5
Output qualityHow good the results are before you fix them.
4.5
4.0
4.0
Value for moneyWhat you get for the price, including the free plan.
5.0
4.5
3.5
Speed & reliabilityHow fast it is and how often it falls over.
4.5
4.5
3.5

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeAffinityCanvaLovart
Access & platform
Free plan Yes Yes Yes
Mobile app Yes Yes No
Desktop app Yes Yes No
Browser extension No No No
API access No Yes No
Teams & business
Team workspace No Yes Yes
Enterprise plan or SSO Yes Yes No
Connects to other apps Yes Yes No
Open source or self-hosted No No No
AI abilities
Works with your files Yes Yes Yes
Understands images– Yes Yes
Makes images Yes Yes Yes
Makes video No Yes Yes
Writes code No No No
Runs agents or automations No No Yes
Learns your brand or style No Yes Yes
Works in many languages Yes Yes Yes
Capabilities score8/ 1713/ 179/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeAffinityCanvaLovart
Plans

FreeOur pick

Free

Individuals, for personal or business use.

Free

Free

Occasional posts and trying it out.

Free

$0

Trying a few designs.

With Canva Pro

Your Canva subscription

People who already pay for Canva.

ProOur pick

$144/yr for one person

Anyone making marketing material every week.

Starter

$19/mo, or $16/mo billed yearly

Occasional design jobs.

Canva Enterprise

Custom

Organisations rolling it out to a team.

Business

$250/yr per person

Teams who need shared brands and approvals.

BasicOur pick

$32/mo, or $27/mo billed yearly

A small business making designs every week.

Enterprise

Custom

Large organisations with security requirements.

Pro

$90/mo, or $45/mo billed yearly in year one

Marketers making lots of content.

Ultimate

$199/mo, or $109/mo billed yearly in year one

Agencies and heavy users.

Which plan to pickDownload it free. Only connect a paid Canva plan if you want the AI tools inside Affinity, or if you already pay for Canva anyway.Use Free until you find yourself fighting it, usually over the brand kit or background removal. Pro pays for itself the first time you skip a stock photo subscription. Business only makes sense once two or more people are working in the same brand.Try the free plan with one real brief. Basic suits most small businesses making designs every week. Before you take a big yearly discount on Pro or Ultimate, check the renewal price for year two. There's a separate Team plan for shared use.

Key features

AttributeAffinityCanvaLovart
Standout features
  • Photo editing
  • Vector design
  • Page layout
  • One app for all three
  • Canva AI
  • Mac, Windows and iPad
  • Templates for everything
  • Brand Kit
  • Canva AI
  • Magic Resize
  • Docs, sheets and video
  • Claude connection
  • Design agent
  • Brand kits
  • Point-and-edit canvas
  • Many models
  • Delegated tasks
  • Commercial licence

Pros and cons

AttributeAffinityCanvaLovart
Pros
  • Professional design software for free
  • Photo, vector and layout in one app
  • Runs on Mac, Windows and iPad
  • Opens and exports Adobe and PDF files
  • No subscription for the core app
  • Nobody needs training to use it
  • The free plan is big enough to run a small business on
  • Brand Kit and Magic Resize save hours every week
  • Covers decks, documents and simple video as well as graphics
  • Works with Claude, so designs can start from a chat
  • Plans a whole design job from one brief
  • Brand kits keep everything consistent
  • Many top image and video models in one subscription
  • Commercial licence on paid plans
  • Edit by pointing at the canvas
Cons
  • Steep learning curve compared with Canva
  • AI tools need a paid Canva plan
  • Complex Adobe files don't always open perfectly
  • Template designs can look generic unless you customise them
  • Fine control over type and layout is limited next to Figma or Adobe
  • Built-in image generation is a step behind the dedicated generators
  • AI features burn through credits faster than you expect on Free
  • Credits run out quickly on video and 4K images
  • Big first-year discounts renew at higher prices
  • Free plan is very limited
  • Agent features like delegated tasks are still in beta

Who each one is for

AttributeAffinityCanvaLovart
Best for
  • Replacing Adobe apps without the subscription
  • Logos and vector illustrations
  • Print layouts like brochures and menus
  • Detailed photo editing
  • Social media posts and stories
  • Quick decks and one-pagers
  • Resizing one design for every channel
  • Simple logos and brand kits
  • Creating a brand kit for a new business
  • Batches of on-brand social posts and ads
  • Posters, flyers and packaging ideas
  • Product photos and short promo videos
You'll find it used by
  • Designers
  • Photographers
  • Illustrators
  • Small businesses
  • Students
  • Small business owners
  • Marketers
  • Social media managers
  • Teachers
  • Agencies
  • Small businesses
  • Marketers
  • Designers
  • Online stores
  • Agencies

Questions people ask

Which is better, Affinity, Canva or Lovart?

Canva scores highest overall in our ratings (Affinity 4.4/5, Canva 4.5/5 and Lovart 3.9/5). Affinity is best for Replacing Adobe apps without the subscription and logos and vector illustrations. Canva is best for social media posts and stories and quick decks and one-pagers. Lovart is best for creating a brand kit for a new business and batches of on-brand social posts and ads.

Which is cheaper, Affinity, Canva or Lovart?

Affinity: There's a free plan, and paid plans start at Your Canva subscription. Canva: There's a free plan, and paid plans start at $144/yr for one person. Lovart: There's a free plan, and paid plans start at $0.

Which is easier to use, Affinity, Canva or Lovart?

Canva rates highest for ease of use in our scores. Anyone who needs good-looking marketing material regularly and doesn't have a designer on call.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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