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Side-by-side comparison · Image, Logo & Design

Adobe Firefly vs Midjourney

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Adobe Firefly

3.8

From $9.99/mo

Best overall

Midjourney

4.1

Free to start

Comparing 2 tools. Add one more if you like.

At a glance

Easiest to use

Pick it if: Agencies and businesses that need generated imagery they can use for clients with less legal worry.

Best overall

Pick it if: Marketers, founders and creators who want imagery that doesn't look like generic stock.

Overview

AttributeAdobe FireflyMidjourney
In one lineImage and video generator trained on licensed content, so it's safer for client work.Type a description and get striking, artful images that look nothing like stock photos.
Pricing modelFreemiumPaid
Starting price$9.99/moSee website
Free plan Yes No
Works with Claude Code No No

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeAdobe FireflyMidjourney
Overall rating3.84.1Winner
Ease of useHow quickly someone non-technical gets value from it.
4.0
3.5
FeaturesHow completely it covers the job it's built for, and how well the pieces fit together.
4.0
4.0
Output qualityHow good the results are before you fix them.
3.5
5.0
Value for moneyWhat you get for the price, including the free plan.
3.5
3.5
Speed & reliabilityHow fast it is and how often it falls over.
4.0
4.5

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeAdobe FireflyMidjourney
Access & platform
Free plan Yes No
Mobile app Yes No
Desktop app Yes No
Browser extension No No
API access Yes No
Teams & business
Team workspace Yes No
Enterprise plan or SSO Yes No
Connects to other apps Yes No
Open source or self-hosted No No
AI abilities
Works with your files Yes Yes
Understands images Yes Yes
Makes images Yes Yes
Makes video Yes Yes
Writes code No No
Runs agents or automations No No
Learns your brand or style Yes Yes
Works in many languages Yes No
Capabilities score13/ 175/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeAdobe FireflyMidjourney
Plans

Free

Free

Trying it and the odd image.

Basic

See website

Trying it out and light monthly use.

Firefly Standard

$9.99/mo

Occasional images and a little video.

StandardOur pick

See website

Most marketers and creators.

Firefly ProOur pick

$19.99/mo

Marketers who generate most days.

Pro

See website

Agencies and anyone doing client work.

Firefly Pro Plus

$49.99/mo

Regular video and audio work.

Mega

See website

Heavy daily production.

Firefly Premium

$199.99/mo

Studios producing video at volume.

Firefly Pro for teams

$19.99/licence/mo, billed yearly

Agencies and teams who need admin and support.

Which plan to pickPro is the one for most marketers because it bundles Express Premium and web Photoshop, which many people would pay for anyway. Standard is fine for stills only. The two expensive plans are only worth it if video is a weekly job.Standard is the sweet spot because relax mode means you never run out. Go to Pro if you make images for clients, since Basic and Standard publish everything you make to the public gallery. Yearly billing takes a chunk off every plan.

Key features

AttributeAdobe FireflyMidjourney
Standout features
  • Commercially safe models
  • Partner models
  • Generative Fill and Expand
  • Text to video
  • Text to vector
  • Audio and translation
  • Image quality
  • Style and character references
  • Web editor
  • Personalisation
  • Video
  • Stealth mode

Pros and cons

AttributeAdobe FireflyMidjourney
Pros
  • Trained on licensed content, so safer for commercial and client work
  • Image, video, vector and audio in one subscription
  • Partner models give you other looks without leaving the app
  • Deep integration with Photoshop, Illustrator and Express
  • Pro bundles Express Premium and web Photoshop
  • Consistently the most attractive output of any generator
  • Style and character references keep a campaign looking like one set
  • Relax mode on Standard and above means unlimited generations
  • The editor handles extending and fixing parts of an image well
Cons
  • Adobe's own models trail Midjourney and ChatGPT Images on quality
  • The commercial-safety promise does not cover partner models
  • Credits are confusing and video burns through them fast
  • Plans and promotional pricing change often, so the price you see today may not hold
  • No free plan or trial
  • Text in images and exact layouts are unreliable
  • Your images are public unless you are on Pro or Mega
  • The learning curve is real if you want control rather than luck
  • No API or integrations with other tools

Who each one is for

AttributeAdobe FireflyMidjourney
Best for
  • Commercially safe stock replacements
  • Extending and retouching photos
  • Vector graphics from a prompt
  • Existing Adobe users
  • Hero images for websites
  • Brand and campaign visuals
  • Mood boards and concepts
  • Illustration styles
You'll find it used by
  • Agencies
  • In-house creative teams
  • Photographers
  • Marketers
  • Marketers
  • Brand designers
  • Founders
  • Content creators

Questions people ask

Which is better, Adobe Firefly or Midjourney?

Midjourney scores highest overall in our ratings (Adobe Firefly 3.8/5 and Midjourney 4.1/5). Adobe Firefly is best for commercially safe stock replacements and extending and retouching photos. Midjourney is best for hero images for websites and brand and campaign visuals.

Which is cheaper, Adobe Firefly or Midjourney?

Adobe Firefly: There's a free plan, and paid plans start at $9.99/mo. Midjourney: Pricing isn't published; check the vendor's site for a quote.

Which is easier to use, Adobe Firefly or Midjourney?

Adobe Firefly rates highest for ease of use in our scores. Agencies and businesses that need generated imagery they can use for clients with less legal worry.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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