Side-by-side comparison · Image, Logo & Design
Affinity vs HeadshotPro vs Lovart
Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.
Comparing 3 tools, the maximum.
At a glance
Pick it if: Designers, photographers and confident DIYers who want professional design software without an Adobe subscription.
Pick it if: Businesses that need consistent staff photos, and professionals who want a LinkedIn headshot without booking a shoot.
Pick it if: Small business owners, marketers and designers who want a full set of on-brand designs without briefing a designer for every piece.
Overview
| Attribute | Affinity | HeadshotPro | Lovart |
|---|---|---|---|
| In one line | Free pro design app for photo editing, illustration and layout, with optional Canva AI. | Turns your selfies into professional headshots for LinkedIn and your team. | An AI design agent that makes brand kits, posters, ads and social sets from one brief. |
| Pricing model | Free | Paid | Freemium |
| Starting price | Your Canva subscription | $29 one-off | $0 |
| Free plan | Yes | No | Yes |
| Works with Claude Code | No | Yes | No |
Rating breakdown
Our scores out of 5. The higher bar in each row is highlighted.
| Attribute | Affinity | HeadshotPro | Lovart |
|---|---|---|---|
| Overall rating | 4.4Winner | 4.2 | 3.9 |
| Ease of useHow quickly someone non-technical gets value from it. | 3.0 | 4.5 | 4.0 |
| FeaturesHow completely it covers its own job, and how well the pieces fit together. | 5.0 | 4.5 | 4.5 |
| Output qualityHow good the results are before you fix them. | 4.5 | 3.5 | 4.0 |
| Value for moneyWhat you get for the price, including the free plan. | 5.0 | 4.0 | 3.5 |
| Speed & reliabilityHow fast it is and how often it falls over. | 4.5 | 4.5 | 3.5 |
Feature comparison
A tick means it does this today. A dash means we haven't checked.
| Attribute | Affinity | HeadshotPro | Lovart |
|---|---|---|---|
| Access & platform | |||
| Free plan | Yes | No | Yes |
| Mobile app | Yes | – | No |
| Desktop app | Yes | – | No |
| Browser extension | No | – | No |
| API access | No | Yes | No |
| Teams & business | |||
| Team workspace | No | Yes | Yes |
| Enterprise plan or SSO | Yes | Yes | No |
| Connects to other apps | Yes | Yes | No |
| Open source or self-hosted | No | No | No |
| AI abilities | |||
| Works with your files | Yes | Yes | Yes |
| Understands images | – | Yes | Yes |
| Makes images | Yes | Yes | Yes |
| Makes video | No | No | Yes |
| Writes code | No | No | No |
| Runs agents or automations | No | – | Yes |
| Learns your brand or style | No | Yes | Yes |
| Works in many languages | Yes | – | Yes |
| Capabilities score | 8/ 17 | 8/ 17 | 9/ 17 |
Pricing
Plans as listed on each vendor's site when we last checked. Confirm before you buy.
| Attribute | Affinity | HeadshotPro | Lovart |
|---|---|---|---|
| Plans | FreeOur pick Free Individuals, for personal or business use. | Basic $29 one-off One person on a budget. | Free $0 Trying a few designs. |
With Canva Pro Your Canva subscription People who already pay for Canva. | ProfessionalOur pick $39 one-off Most individuals. | Starter $19/mo, or $16/mo billed yearly Occasional design jobs. | |
Canva Enterprise Custom Organisations rolling it out to a team. | Executive $59 one-off People who want more choice and 4K files. | BasicOur pick $32/mo, or $27/mo billed yearly A small business making designs every week. | |
Team From $19.50/person, volume discounts Companies with 5 to 1,000 staff. | Pro $90/mo, or $45/mo billed yearly in year one Marketers making lots of content. | ||
Enterprise Custom Organisations with 1,000+ people. | Ultimate $199/mo, or $109/mo billed yearly in year one Agencies and heavy users. | ||
| Which plan to pick | Download it free. Only connect a paid Canva plan if you want the AI tools inside Affinity, or if you already pay for Canva anyway. | An individual should take Professional: the free redo is worth the extra $10 over Basic. Companies should use the Team plan, where credits never expire and the per-person price drops as you buy more. | Try the free plan with one real brief. Basic suits most small businesses making designs every week. Before you take a big yearly discount on Pro or Ultimate, check the renewal price for year two. There's a separate Team plan for shared use. |
Key features
| Attribute | Affinity | HeadshotPro | Lovart |
|---|---|---|---|
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Pros and cons
| Attribute | Affinity | HeadshotPro | Lovart |
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Who each one is for
| Attribute | Affinity | HeadshotPro | Lovart |
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Questions people ask
Which is better, Affinity, HeadshotPro or Lovart?
Affinity scores highest overall in our ratings (Affinity 4.4/5, HeadshotPro 4.2/5 and Lovart 3.9/5). Affinity is best for Replacing Adobe apps without the subscription and logos and vector illustrations. HeadshotPro is best for matching headshots for a whole team and LinkedIn and email profile photos. Lovart is best for creating a brand kit for a new business and batches of on-brand social posts and ads.
Which is cheaper, Affinity, HeadshotPro or Lovart?
Affinity: There's a free plan, and paid plans start at Your Canva subscription. HeadshotPro: There's no free plan. Paid plans start at $29 one-off. Lovart: There's a free plan, and paid plans start at $0.
Which is easier to use, Affinity, HeadshotPro or Lovart?
HeadshotPro rates highest for ease of use in our scores. Businesses that need consistent staff photos, and professionals who want a LinkedIn headshot without booking a shoot.
How we compare
Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.
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