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Side-by-side comparison · Marketing & Ads

ActiveCampaign vs beehiiv vs vidIQ

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

ActiveCampaign

3.8

Free to start

Best overall

beehiiv

4.2

From From $59/mo

vidIQ

4.1

From $19/mo

Comparing 3 tools, the maximum.

At a glance

Pick it if: Small and mid-sized businesses that want email automations doing the follow-up for them.

Best overall

Pick it if: Creators, founders and media brands who want to treat their newsletter as a proper channel.

Pick it if: Business owners, marketers and creators using YouTube to bring in customers or build an audience.

Overview

AttributeActiveCampaignbeehiivvidIQ
In one lineEmail marketing and automation for small businesses, with AI built in.Newsletter platform with AI writing help, built-in growth tools and ways to get paid.Finds YouTube video ideas and keywords, and shows how to grow a channel.
Pricing modelPaidFreemiumFreemium
Starting priceSee websiteFrom $59/mo$19/mo
Free plan No Yes Yes
Works with Claude Code Yes Yes Yes

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeActiveCampaignbeehiivvidIQ
Overall rating3.84.2Winner4.1
Ease of useHow quickly someone non-technical gets value from it.
3.5
4.5
4.5
FeaturesHow completely it covers its own job, and how well the pieces fit together.
4.5
4.0
4.5
Output qualityHow good the results are before you fix them.
4.0
4.0
3.5
Value for moneyWhat you get for the price, including the free plan.
3.0
4.0
4.0
Speed & reliabilityHow fast it is and how often it falls over.
4.0
4.5
4.0

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeActiveCampaignbeehiivvidIQ
Access & platform
Free plan No Yes Yes
Mobile app Yes Yes Yes
Desktop app No No–
Browser extension– No Yes
API access Yes Yes Yes
Teams & business
Team workspace Yes Yes Yes
Enterprise plan or SSO Yes Yes Yes
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files– Yes–
Understands images–––
Makes images Yes Yes Yes
Makes video No No No
Writes code No No No
Runs agents or automations Yes Yes–
Learns your brand or style– Yes–
Works in many languages Yes Yes Yes
Capabilities score8/ 1711/ 179/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeActiveCampaignbeehiivvidIQ
Plans

Starter

From about $15/mo billed yearly (1,000 contacts)

Solo owners starting with email automation.

FreeOur pick

Free

Anyone starting a newsletter from zero.

Free

Free

Trying it out on a new channel.

PlusOur pick

From about $49/mo billed yearly (1,000 contacts)

Small businesses running email, landing pages and SMS.

Lite

From $59/mo, or $49/mo billed yearly

Writers ready to earn from sponsors or paid tiers.

BoostOur pick

$19/mo, or $199/yr

Channels posting every week.

Pro

From about $79/mo billed yearly (1,000 contacts)

Teams that want advanced targeting and attribution.

Pro

From $109/mo, or $95/mo billed yearly

Publications that want their own brand and deeper analytics.

MAX

$49/mo, or $468/yr

Busy channels that also want Shorts clipped.

Enterprise

Custom

Larger companies with security and CRM needs.

Enterprise

Custom

Media companies with several large publications.

Enterprise

Custom

Brands and agencies with many channels.

Which plan to pickPlus is the sweet spot for most small businesses because it adds landing pages and generative AI. Starter is fine if you only need simple automations. Prices on ActiveCampaign's own page load per contact count, so plug in your real list size before deciding.Stay on Free until you have a few hundred engaged readers; it has everything you need to write and grow. Move to Lite when you want sponsor revenue or paid subscriptions, and to Pro when the beehiiv branding starts to bother you or your brand.Boost is the sweet spot for a business channel posting weekly. Stay on Free until you are publishing regularly, and only take MAX if you would otherwise pay for a separate clipping tool.

Key features

AttributeActiveCampaignbeehiivvidIQ
Standout features
  • Automation builder
  • Active Intelligence
  • Email campaigns
  • Segmentation
  • CRM and landing pages
  • 900+ integrations, API and MCP
  • Editor with AI
  • Referral program
  • Recommendations
  • Paid subscriptions
  • Ad network
  • Website and automations
  • Daily ideas
  • Keyword research
  • Title, description and thumbnail help
  • Competitor tracking
  • AI Coach
  • Shorts clipping

Pros and cons

AttributeActiveCampaignbeehiivvidIQ
Pros
  • One of the best automation builders at this price
  • AI that drafts automations and campaigns from a description
  • Email, simple CRM, landing pages and SMS in one tool
  • Huge range of integrations, plus API and MCP on every plan
  • Large, well-rated user base on G2
  • Most generous free plan in the category
  • Referral and recommendation tools that actually grow a list
  • Ad network and paid subscriptions built in
  • Clean editor with useful AI help
  • Connects to Claude
  • Ideas and competitor alerts are genuinely useful for planning
  • Chrome extension puts data right inside YouTube
  • Free plan and cheap entry plan
  • Mobile app for checking stats on the go
Cons
  • Gets expensive fast as your contact list grows
  • Reports of steep price rises at renewal and hard downgrades or cancellations
  • Mixed reviews of support, often email-only on lower plans
  • The automation builder takes time to learn well
  • No free plan, only a 14-day trial
  • Removing beehiiv branding needs the Pro plan
  • Price climbs steadily with your subscriber count
  • Automations are simpler than Klaviyo or HubSpot
  • Ad network earnings only matter once your list is large
  • Much of the coaching and AI advice is generic
  • AI features run on credits that can run out mid-month
  • Scores are estimates and do not always match real results
  • Plenty of upsell prompts on the free plan

Who each one is for

AttributeActiveCampaignbeehiivvidIQ
Best for
  • Email automations and customer journeys
  • Lead nurturing for service and B2B businesses
  • Welcome and abandoned cart sequences
  • Small teams that want email and a simple CRM together
  • Launching a newsletter
  • Growing a list with referrals
  • Paid subscriptions and sponsorships
  • AI-assisted drafting and editing
  • Deciding what video to make next
  • YouTube keyword research
  • Better titles, descriptions and thumbnails
  • Tracking competitor channels
You'll find it used by
  • Small businesses
  • Coaches and course sellers
  • B2B marketers
  • Agencies
  • E-commerce stores
  • Newsletter writers
  • Founders
  • Media brands
  • Consultants
  • YouTube creators
  • Small business owners
  • Content marketers
  • Agencies
  • Coaches and educators

Questions people ask

Which is better, ActiveCampaign, beehiiv or vidIQ?

beehiiv scores highest overall in our ratings (ActiveCampaign 3.8/5, beehiiv 4.2/5 and vidIQ 4.1/5). ActiveCampaign is best for email automations and customer journeys and lead nurturing for service and B2B businesses. beehiiv is best for launching a newsletter and growing a list with referrals. vidIQ is best for deciding what video to make next and YouTube keyword research.

Which is cheaper, ActiveCampaign, beehiiv or vidIQ?

ActiveCampaign: Pricing isn't published; check the vendor's site for a quote. beehiiv: There's a free plan, and paid plans start at From $59/mo. vidIQ: There's a free plan, and paid plans start at $19/mo.

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability.

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