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Side-by-side comparison · Website & App Builders

Framer vs Softr vs Hostinger AI Builder

Everything that matters when choosing between them, in one place: our rating, what each can do, what they cost, and the trade-offs.

Best overall

Framer

4.1

From $10/mo

Softr

3.6

From $19/mo

Hostinger AI Builder

3.5

From $2.49/mo on a 48-month term

Comparing 3 tools, the maximum.

At a glance

Framer

4.1
Best overall

Pick it if: Founders, designers and marketers who want a great-looking marketing site without code.

Softr

3.6

Pick it if: Operators and agencies who run their business on spreadsheets and want a proper front door for clients or staff.

Hostinger AI Builder

3.5

Pick it if: Small business owners who want a simple app or site on a tight budget, hosting included.

Overview

AttributeFramerSoftrHostinger AI Builder
In one lineDesign a stylish marketing site on a canvas and publish it, with AI doing the grunt work.Turn an Airtable base or Google Sheet into a client portal or internal tool.A cheap AI builder for sites and simple apps, with hosting, domain and email on one bill.
Pricing modelFreemiumFreemiumPaid
Starting price$10/mo$19/mo$2.49/mo on a 48-month term
Free plan Yes Yes No
Works with Claude Code No No No

Rating breakdown

Our scores out of 5. The higher bar in each row is highlighted.

AttributeFramerSoftrHostinger AI Builder
Overall rating4.1Winner3.63.5
Ease of useHow quickly someone non-technical gets value from it.
4.0
4.0
4.0
FeaturesHow much it can do, and how well the pieces fit together.
4.0
3.5
3.0
Output qualityHow good the results are before you fix them.
4.5
3.5
3.0
Value for moneyWhat you get for the price, including the free plan.
4.0
3.0
4.0
Speed & reliabilityHow fast it is and how often it falls over.
4.0
4.0
3.5

Feature comparison

A tick means it does this today. A dash means we haven't checked.

AttributeFramerSoftrHostinger AI Builder
Access & platform
Free plan Yes Yes No
Mobile app No No No
Desktop app Yes No No
Browser extension No No No
API access Yes Yes No
Teams & business
Team workspace Yes Yes–
Enterprise plan or SSO Yes Yes No
Connects to other apps Yes Yes Yes
Open source or self-hosted No No No
AI abilities
Works with your files Yes Yes Yes
Understands images–– Yes
Makes images– No Yes
Makes video No No No
Writes code Yes No Yes
Runs agents or automations Yes Yes No
Learns your brand or style Yes No No
Works in many languages Yes Yes Yes
Capabilities score11/ 178/ 176/ 17

Pricing

Plans as listed on each vendor's site when we last checked. Confirm before you buy.

AttributeFramerSoftrHostinger AI Builder
Plans

Free

Free

Learning the tool and building a draft.

Free

Free

Learning Softr and tiny internal tools.

PremiumOur pick

$2.49/mo on a 48-month term, renews at $10.99/mo

A small business that needs one to three sites.

BasicOur pick

$10/mo

A small business or portfolio site on your own domain.

Basic

$19/mo

A solo operator with a handful of clients.

Unlimited

$3.49/mo on a 48-month term, renews at $16.99/mo

Anyone running several sites.

Pro

$30/mo

Growing sites with a real blog and more traffic.

ProOur pick

$99/mo

Small teams running a real portal.

Cloud Startup

$7.99/mo on a 48-month term, renews at $25.99/mo

Busier sites that need more server power.

Enterprise

Custom

Large companies and multi-site teams.

Business

$329/mo

Companies with hundreds of users and security needs.

Enterprise

Custom

Large organisations.

Which plan to pickBasic is enough for most small business sites, and the free custom domain on a yearly plan makes it good value. Move to Pro when you pass 30 pages or want more than two CMS collections. Budget for extra editor seats at $20 a month if more than one person will design.Pro is where Softr starts to feel like a proper product: you can remove the branding, give clients Google sign-in and add more users as you grow. Basic is fine for a solo consultant with five clients. The pricing page has a monthly and yearly toggle that we could not read, so confirm whether the prices shown are the yearly rate before you budget.Premium does the job for most small businesses. Only pay for 48 months if you are sure you will still want the site then; a shorter term costs more per month but avoids a big upfront bill. There is a 30-day money-back guarantee as long as you have used fewer than 30 credits.

Key features

AttributeFramerSoftrHostinger AI Builder
Standout features
  • Design canvas
  • AI agents
  • Animations and effects
  • Built-in CMS
  • Localisation
  • Hosting included
  • Build on your data
  • Ready-made blocks
  • User permissions
  • AI co-builder
  • Workflows and agents
  • API and MCP
  • Chat or drag and drop
  • Apps as well as sites
  • Hosting, domain and email
  • AI images and copy
  • One account

Pros and cons

AttributeFramerSoftrHostinger AI Builder
Pros
  • Best-looking sites for the least effort
  • Smooth animations and interactions without a developer
  • Hosting, CMS and a domain are all in one bill
  • AI agents handle copy, translation and page builds
  • Huge template library to start from
  • Works on top of the spreadsheets and databases you already run
  • Predictable, tested blocks rather than AI-generated code
  • Fine-grained permissions for who sees what
  • Keeps working when the AI credits run out
  • API and MCP access on every plan
  • Cheapest entry price of any builder here
  • Hosting, domain and email included on one account
  • Switch between AI chat and a manual editor
  • 30-day money-back guarantee
  • From a big host that will still be around
Cons
  • Extra editors at $20 a month each make team use pricey
  • The CMS is shallower than Webflow's for big content sites
  • No logins, user accounts or app features
  • Moving a site off Framer later is hard, there is no clean export
  • Per-user pricing makes a portal with many clients expensive
  • Limited to what the blocks can do, so unusual features are hard
  • Not suited to marketing sites or public-facing content
  • Billing basis of the displayed prices is unclear on the page
  • Headline prices need a 48-month upfront payment and renew three to four times higher
  • AI credits are a one-off gift, not a monthly allowance
  • Weak on complex apps compared with Lovable or Bolt
  • No real free plan, only a short trial
  • Fewer integrations than the other builders

Who each one is for

AttributeFramerSoftrHostinger AI Builder
Best for
  • Startup marketing sites
  • Portfolios
  • Landing pages with animation
  • Sites that need a simple blog
  • Client portals
  • Internal tools from a spreadsheet
  • Member directories
  • Simple dashboards for staff
  • Simple business apps on a budget
  • Sites with hosting and a domain included
  • Owners who want one bill
  • Quick landing pages
You'll find it used by
  • Founders
  • Designers
  • Marketers
  • Agencies
  • Operators
  • Agencies
  • Consultants
  • Small teams
  • Small business owners
  • Tradespeople
  • Side projects
  • Local shops

How we compare

Ratings are our own, from using each tool, across ease of use, features, output quality, value for money, speed & reliability. The "Visit" buttons may use affiliate links, which never affect a score.

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